It was a four-peat as Furious 7 shifted down a gear and still finished ahead of the pack with an estimated $18.2 million. The sessions only wide national release was the saga of eternal love The Age of Adaline that opened third with $13.3 million. Two other films opened in limited wide to fair results. World War II-set Little Boy bowed to $2.7 million while Russell Crowe’s World War I saga The Water Diviner grossed $1.2 million. Considerably better was the national expansion of Ex Machina that held strong with $5.3 million at 1255 locations.Read the full article »
Regardless of whether Age of Adaline or Furious 7 ends up in the top slot this weekend, it seems sure to be the 2nd worst 3-day #1 of 2015, ahead of only Chappie‘s $13.3 million launch last month. We see this kind of weekend about 4 times each year, often in early September and December and a couple times in the first 4 months of any given year. In this case, it is the lull before next week’s storm of Avengers: Age of Ultron.
The only really happy box office stories this weekend are the expansion of Ex Machina, which makes the massive leap from 39 screens to 1255 and lands with around $4k per screen. And Kurt Cobain: Montage of Heck , which is on just 3 screens, but is looking at over $50k per screen on this post-Coachella weekend.Read the full article »
There is fun in Avengers: Age of Ultron. But it’s like sitting through a long conversation with someone you are desperate to borrow money from… all you really want is for them to lend you the money so you can relieve whatever discomfort that money will fix. But they need to tell you about why you shouldn’t be borrowing money and how important it is to be responsible like they are, etc, etc, etc. You just want Hulk to smash Loki again.Read the full article »