..Gary Dretzka
..
Noah Forrest
..Leonard Klady
..David Poland
..Douglas Pratt
..Ray Pride
..Kim Voynar
..Michael Wilmington

September 7, 2008
September 1, 2008
August 24, 2008
August 17, 2008
August 10, 2008
August 3, 2008
July 27, 2008
July 20, 2008
July 13, 2008
July 6, 2008
June 29, 2008
June 22, 2008
June 15, 2008
June 8, 2008
June 1, 2008
May 26, 2008
May 18, 2008
May 11, 2008
May 4, 2008
April 27, 2008
April 20, 2008
April 13, 2008
April 6, 2008
March 30, 2008
March 23, 2008
March 16, 2008
March 9, 2008
March 2, 2008
Feb 24, 2008
Feb 18, 2008
Feb 10, 2008
Feb 3, 2008
Jan 27, 2008
Jan 21, 2008




September 28, 2008
Weekend Estimates
Domestic Market Share
Top Domestic Releases

Fly Like an Eagle

There was little ocular strain as audiences focused on the anxiety-raising Eagle Eye with a potent debut estimated at $29.5 million. The weekend leader's closest competition came from another newcomer, the romantically drenched Nights of Rodanthe that grossed $13.7 million. Two other films bowed nationally with the uplifting drama Fireproof preaching effectively to $6.4 million to rank fourth overall while Spike Lee's Second World War-set Miracle at St. Anna was commercially MIA with $3.4 million.

New titles opening in limited and regional release were generally soft including the inspirational Forever Strong that bowed in 244 theaters to $250,000 and another independent All Roads Lead Home that tallied to $30,500 from 35 engagements. Slightly better was the unconventional road movie Humbolt County with a $22,700 box office at 10 outposts and Choke, a darkly ironic con game, that totaled up to $1.3 million at 434 locations. The Lucky Ones is the latest victim of the Iraq War with its returning vets holding little ground with a $162,000 gross at 425 venues. Only a couple of non-fiction portraits showed promise in exclusive premieres - the music-themed Wild Combination attracted $11,800 while the political inside Boogie Man: The Lee Atwater Story had a $5,200 box office.

The onslaught of new titles bolstered the box office by 13% from last week and 11% from one year back. In 2007 the debuts of The Game Plan and The Kingdom topped the charts with respective initial biz of $22.9 million and $17.1 million.

Tracking was strong on Eagle Eye, a nail biter about strangers blackmailed into an assassination plot by a mysterious, disembodied voice. The twisty path to success included 85 Imax engagements that accounted for about 6% of the gross from 2.5% of its commercial bookings. The film pretty much corralled younger and more avid viewers; leaving little room for other incoming product to secure spill over from older target bases.

Still, the bedrock was sufficiently sturdy for Nights at Rodanthe, based on a book by the author of The Notebook and featuring the same sort of passionate longing as Message in a Bottle. The film effectively tapped into an older, distaff audience.

The weekend surprise was Fireproof, a values-oriented saga of a wobbly marriage from the company that made the indie hit Facing the Giants. Marketed via faith-based channels, it largely eluded the radar of mainstream pundits … but not the target crowd. The largely ignored sector has proven to be a sizeable and vocal niche, but its limits were exposed by the head-to-head bow of Forever Strong, which should have found a less competitive berth.

The session also saw an effective expansion of the period drama The Duchess and OK holds for the western saga Appaloosa, which broadens next weekend.

Spike Lee appeared to be recycling the soldiers of Glory with his Second World War black regiment in Miracle of St. Anna. But neither the critics nor the buyers were inspired by the tale. There was an even greater thunderous silence for The Lucky Ones, a generally well reviewed yarn of a trio of Iraq vets on leave from the conflict. There's no indication that audiences and filmmakers will be in sync on this type of material in the immediate future.

- Leonard Klady




Weekend Estimates - September 26-28, 2008

TitleDistributorGross (average)% change *TheatersCume
Eagle Eye
Par
29.5 (8,390)
-
3510
29.5
Nights at Rodanthe
WB
13.7 (5,080)
-
2704
13.7
Lakeview Terrace
Sony
6.9 (2,810)
-54%
2467
25.6
Fireproof
IDP
6.4 (7,620)
839
6.4
Burn After Reading
Focus
5.9 (2,240)
-46%
2649
45.3
Igor
MGM
5.4 (2,320)
-30%
2341
14.3
My Best Friend's Girl
Lions Gate
3.7 (1,410)
-55%
2636
14.4
The Miracle of St. Anna
BV
3.4 (2,850)
-
1185
3.4
Righteous Kill
Overture
3.3 (1,090)
-56%
3011
34.3
The Family That Preys
Lions Gate
3.1 (1,940)
-57%
1604
32.7
Ghost Town
Par
2.9 (1,890)
-43%
1512
9.1
The Women
Picturehouse
2.6 (970)
-53%
2642
24
The Dark Knight
WB
1.6 (1,160)
-44%
1406
524.4
Choke
Fox Searchlight
1.3 (3,090)
-
434
1.3
The House Bunny
Sony
1.2 (620)
-56%
1918
47.3
Tropic Thunder
Par
1.2 (860)
-55%
1354
108.7
Vicky Christina Barcelona
MGM
.66 (1,490)
-31%
443
20.4
Mamma Mia!
Uni
.55 (770)
-47%
717
142.2
Journey to the Center of the Earth
WB
.54 (1,060)
-30%
510
99.8
The Duchess
Par Vantage
.53 (9,640)
179%
55
0.8
Fly Me to the Moon
Summit
.52 (780)
-33%
662
11.5
Weekend Total ($500,000+ Films)
$94.90
-
-
-
% Change (Last Year)
-
11%
-
-
-
% Change (Last Week)
-
13%
-
-
-
Also debuting/expanding
Forever Strong
Crane
.25 (1,020)
-
244
0.25
The Lucky Ones
Lions Gate
.16 (380)
-
425
0.16
Appaloosa
WB
.14 (10,070)
-43%
14
0.47
Hashar
Eros
39,900 (2,850)
-
14
0.04
All Roads Lead Home
Waldo West
30,500 (730)
-
35
0.03
Humbolt County
Magnolia
22,700 (2,270)
-
10
0.02
Wild Combination
Plexfilm
11,800 (11,800)
-
1
0.01
Shoot on Sight
Aron Govil
10,400 (270)
-
38
0.01
Smother
Variance
8,300 (330)
-
25
0.01
Boogie Man: Lee Atwater Story
True Indie
5,200 (5,200)
-
1
0.01


Domestic Market Share - To September 25, 2008

Distributor (releases)GrossMrkt Share
Warner Bros. (22)1451.120.00%
Paramount (20)1237.717.10%
Sony (20)967.313.40%
Universal (16)955.913.20%
Fox (19)779.110.80%
Buena Vista (11)654.19.00%
Lions Gate (13)273.33.80%
Fox Searchlight (5)150.92.10%
Focus (6)104.21.40%
MGM (13)90.81.30%
Overture (6)85.71.20%
Paramount Vantage (11)73.21.00%
New Line (4)61.80.90%
Picturehouse (7)57.80.80%
Miramax (6)54.60.70%
Summit (3)46.10.60%
Other * (249)197.92.70%
* none greater than 0.4%7241.5100.00%

Top Limited Releases - To September 25, 2008

TitleDistributorGross
Vicky Christina BarcelonaMGM19,745,774
Sea Monsters: A Prehistoric AdventurenWave13,314,757
Under the Same MoonWeinstein Co.12,590,147
Miss Pettigrew Lives for a DayFocus12,413,165
Fly Me to the MoonSummit11,134,023
U2 3DnWave9,501,521
The VisitorOverture9,407,935
In BrugesFocus7,800,824
The OrphanagePicture/Christal6,894,612
Brideshead ReisitedMrmx6,432,256
MongolPicturehouse5,705,761
The CounterfeitersSony Classics5,488,570
Shine a LightPar Vantage5,421,098
Tell No OneMusic Box5,335,358
The Diving Bell and the ButterflyMrmx5,064,793
The SavagesFox Searchlight4,795,616
Dolphins and Whales 3D3D Entertainment4,716,902
PersepolisSony Classics4,266,064
Young@HeartFox Searchlight3,966,690
Bottle ShockFreeStyle3,890,244

 

 

 

 

 


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