| April 13, 2008 |
| April 6, 2008 |
| March 30, 2008 |
| March 23, 2008 |
| March 16, 2008 |
| March 9, 2008 |
| March 2, 2008 |
| Feb 24, 2008 |
| Feb 18, 2008 |
| Feb 10, 2008 |
| Feb 3, 2008 |
| Jan 27, 2008 |
| Jan 21, 2008 |
..Gary
Dretzka
..Noah
Forrest
..Leonard
Klady
..R.J.
Matson
..David
Poland
..Douglas
Pratt
..Ray
Pride
..Michael
Wilmington
Poehler Opposiyuks
April 27, 2008
Weekend Finals
Comedy was king as a rare instance of a trio of laughers led weekend movie going. At the top of the list were newcomers Baby Mama and Harold & Kumar Escape from Guantanamo Bay that bowed to respective estimated grosses of $18.2 million and $14.5 million. The session's third national opener - the thriller Deception - had a faint pulse of $2.2 million that just managed to edge into the top 10.
There was additional torrid activity in regional and niche sectors that included a solid bow for Bollywood entry Tashan of $400,000, an encouraging $24,600 for the French import Roman de gare in two exclusives and good response to the paternity serio-comedy Then She Found Me of $71,200 from 10 screens. There wasn't much traction for the family outing A Plumm Summer, the latter day Cincinnati Kid card showdown of Deal or the Abu Ghraib exploration Standard Operating Procedure. Another non-fiction entry, Up the Yangtse bowed to an excellent $15,500 in a New York single following a $500,000 run in Canada.
For a change weekend revenues exceeded the 2007 tally as the industry girds for next weekend's launch of the summer season with Iron Man. The level of nervousness surrounding the debut of the latest Marvelous superhero is palpable and though it doesn't require a seven-figure weekend, that lofty level would assuage all box office fears.
The anticipation of an unsightly collision between the comedy contenders proved unwarranted as ratings and gender differences allowed for each to secure a sizeable portion of the movie masses. Baby Mama was the anticipated leader and didn't disappoint as the former SNL co-anchors made merry in a yarn of surrogacy that tilted heavily toward women with exit polls pegging them as 68% of the audience. The possibilities of male crossover bode well in upcoming weeks.
The second Harold & Kumar outing saw the pendulum swing 65% male that likely translates into a sharper drop than its humorous brothers and sisters. Nonetheless the film was a testament to the power of ancillaries boosting theatrical appeal. The original opened to $5.4 million but attained a cult status from cable and DVD exposure and wound up almost trebling its initial theatrical gross in the second coming.
Among holdover titles Forgetting Sarah Marshall and 21 and several family oriented titles proved more resilient than the more graphically oriented genre fare to no one's great surprise.
Weekend biz settled in with roughly $85 million in ticket sales to ebb back 7% from the prior frame's tally. However, it was 15% improved from 2007 when the third weekend of Disturbia led with a $9 million gross and newcomers The Invisible and Next followed with $7.7 million and $7.1 million launches.
Much has been written about the "arrangement" involved in the studio acquisition of Deception and judging from attendance movie goers either read or were told to avoid the film … and listened. The revelation that interviewees were paid to participate in Standard Operating Procedure put the lie to the old saw about "no publicity is bad publicity."
Weekend Finals - April 25-27, 2008
Title Baby Mama 17,407,110 - 2543 17,407,110 Harold & Kumar Escape Guantanamo 14,908,404 - 2510 14,908,404 Forbidden Kingdom 11,212,364 -48% 3151 38,237,498 Forgetting Sarah Marshall 11,028,060 -38% 2799 35,090,955 Nim's Island 4,548,792 -20% 2977 38,977,518 Prom Night 4,508,122 -48% 2821 38,222,732 21 4,018,064 -27% 2952 75,792,625 88 Minutes 3,593,890 -48% 2168 12,625,951 Horton Hears a Who 2,486,903 -29% 2159 147,959,806 Deception 2,312,146 - 2001 2,312,146 Street Kings 2,149,063 -49% 1735 23,705,977 Leatherheads 1,827,555 -40% 2255 29,287,855 Expelled: No Intelligence Allowed 1,394,940 -53% 1041 5,297,860 Smart People 895,175 -44% 1036 8,284,401 Superhero Movie 869,112 -46% 1103 24,912,802 The Visitor 477,711 187% 76 826,290 Shine a Light 425,957 -25% 218 4,406,820 The Ruins 420,262 -65% 722 16,673,890 Drillbit Taylor 395,693 -56% 702 30,364,117 Under the Same Moon 394,443 -33% 453 11,778,691 Meet the Browns 367,947 -47% 435 41,708,739 10,000 B.C. 358,434 -41% 450 93,393,999 Dans une galaxie pres de chez vous 2 310,309 -38% 125 948,509 Fool's Gold 321,353 126% 494 69,592,615 Tashan 301,226 - 75 301,226 The Counterfeiters 268,200 11% 170 4,132,459 Vantage Point 256,221 9% 362 72,587,127 Sea Monsters: A Prehistoric Adventure 255,584 55% 47 12,013,897 College Road Trip 253,766 -38% 408 43,300,049 Young@Heart 219,785 45% 56 525,272 The Spiderwick Chronicles 212,480 -8% 326 70,877,707 The Bank Job 200,601 -51% 239 29,588,080 The Bucket List 188,215 -28% 298 92,876,192 Miss Pettigrew Lives for a Day 142,610 -44% 222 12,018,325 Shutter 133,513 -52% 222 25,621,906 Jumper 128,693 -12% 173 79,339,951 Dolphins and Whales 3-D 125,762 78% 14 1,235,373 Never Back Down 115,918 -28% 212 24,382,339 Priceless 114,662 5% 44 836,790 National Treasure: Book of Secrets 109,845 -30% 179 219,342,259 U2 3D 100,960 -30% 22 7,636,487 Flawless 91,538 92% 62 828,816 U, Me Aur Hum 80,011 -53% 89 1,028,191 In Bruges 77,245 -25% 87 7,399,059 My Blueberry Nights 74,316 -28% 60 392,226 Juno 73,997 -51% 158 143,380,890 Then She Found Me 72,594 - 9 72,594 The Life Before Her Eyes 70,056 246% 48 100,405 Step Up 2 the Streets 67,919 -36% 130 57,842,203 Stop-Loss 62,322 -73% 186 10,796,776 Where in the World is Osama …? 60,056 -60% 72 264,438 Run Fat Boy Run 58,886 -69% 98 5,926,110 La Traviata 55,470 - 49 152,739 27 Dresses