..Gary Dretzka
..Noah Forrest
..Leonard Klady
..R.J. Matson
..David Poland
..Douglas Pratt
..Ray Pride
..Michael Wilmington

August 4 , 2007 Weekend Estimates Canada: Weekend Estimates Domestic Market Share Bourne Again ... The third installment of the Jason Bourne saga - The Bourne Ultimatum - reigned supreme at the box office with an estimated debuted of $70.3 million. In another expansive frame three other releases had average to poor bows including canine crusader Underdog that ranked third with $12.1 million and the teen oriented Hot Rod and Bratz that squeaked into the top 10 with respective openers of $5 million and $4.4 million. The session also saw OK results for the limited launch of the omnibus comedy-drama The Ten of $110,000 but a pair of new entries on the Bollywood circuit, Cash and Gandhi, My Father were both disappointing. Expectations were high for the concluding (we'll see) chapter of the spy who came in with a cold memory series. Reviews had been rapturous and tracking indicated a hefty opening of about $60 million. It's now clear that it will set a new box office record for August (previously $67.4 million for Rush Hour 2) and with exit polls reflecting an initial audience skewing older (57% aged 30 years plus) and equivalent male-female appeal it should play strong throughout the month. Weekend revenues should hit about $178 million for a 4% ebb from seven days earlier but a sturdy 28% boost from the 2006 frame. A year ago debuts of Talladega Nights and Barnyard led the pack with respective grosses of $47 million and $15.8 million. While hardly cause for alarm, expectations that The Simpsons Movie would decline by half were generous. International returns were closer to the mark with an estimated $47 million frame that included a hefty $4 million launch in Mexico that spurred its global cume to $315 million in just 10 days. Classic TV canine Underdog bowed but not wowed in his theatrical debut and the traditional string of August commercial casualties got underway with Hot Rod and Bratz. The latter film prompted several industry pundits to wonder if it would not have been more efficacious to go straight to video and avoid the crushing advertising costs to launch any film nationally. Opening in limited wide release, the musical bio El Cantante generated a better than respectable $5,300 theater average for a $2.9 million weekend and the 100 screen launch of the literary speculation Becoming Jane (Austen) proved even more potent with slightly better than a $1 million gross. - Leonard Klady Weekend Estimates - August 4-5, 2007 Title Distributor Gross (average) % change * Theaters Cume The Bourne Ultimatum Uni 70.3 (19,200) - 3660 70.3 The Simpsons Movie Fox 25.7 (6,550) -65% 3925 128.7 Underdog BV 12.1 (4,020) - 3013 12.1 I Now Pronounce You Chuck & Larry Uni 10.0 (3,030) -48% 3290 91.2 Harry Potter & the Order of the Phoenix WB 9.5 (3,030) -47% 3125 261 Hairspray New Line 9.2 (2,970) -42% 3115 78.9 No Reservations WB 6.4 (2,660) -45% 2425 24 Transformers Par 5.8 (2,410) -50% 2419 296.2 Hot Rod Par 5.0 (1,930) - 2607 5 Bratz Lions Gate 4.4 (2,900) - 1509 4.4 Ratatouille BV 3.9 (2,020) -47% 1940 199.2 El Cantante Picturehouse 2.9 (5,310) - 542 2.9 Live Free or Die Hard Fox 2.1 (1,460) -63% 1422 130.1 I Know Who Killed Me Sony 1.1 (830) -69% 1320 6.2 Who's Your Caddy? MGM 1.1 (1,110) -60% 962 4.8 Becoming Jane Miramax 1.0 (10,210) - 100 1 Talk to Me Focus .68 (3,640) -15% 187 2.8 Rescue Dawn MGM .56 (1,110) -66% 505 4.2 Knocked Up Uni .53 (1,330) -57% 392 146.3 Sicko LGF/Alliance .52 (1,490) -56% 349 22.7 Weekend Total ($500,000+ Films) $172.80 - - - % Change (Last Year) - 28% - - - % Change (Last Week) - -4% - - - Also debuting/expanding The Ten Thinkfilm .11 (4,380) - 25 0.11 Cash Adlabs 67,600 (1,730) - 39 0.07 Arctic Tale Par Vantage 54,700 (1,950) 142% 28 0.1 Gandhi, My Father Eros 41,500 (1,380) - 30 0.04 Blame It on Fidel Koch Lorber 7,900 (7,900) - 1 0.01 The Willow Tree New Yorker 5,300(5,300) - 1 0.01 Canada - July 27 - August 2, 2007 Title Distributor Gross Cume The Simpsons Movie Fox 11,448,179 11,448,179 Harry Potter & the Order of the Phoenix WB 3,570,315 28,336,894 Hairspray Alliance 2,872,350 7,006,461 I Now Pronounce You Chuck & Larry Uni 2,423,553 6,627,536 Transformers Par 1,990,238 23,229,097 No Reservations WB 1,207,760 1,207,760 Live Free or Die Hard Fox 1,166,349 13,130,173 Ratatouille BV 1,069,511 13,108,473 I Know Who Killed Me Sony 495,881 495,881 Taxi 4 Christal 271,492 271,492 Ma Tante Aline Alliance 268,645 661,415 Sunshine Fox 222,381 258,029 Knocked Up Uni 159,980 14,419,928 Rescue Dawn MGM 156,743 228,858 Nitro Alliance 151,657 3,544,010 Sicko Alliance 138,400 2,400,305 Pirates of the Caribbean: At World's End BV 127,199 28,489,171 License to Wed WB 125,364 2,902,481 Shrek the Third Par 119,100 30,422,354 Ocean's Thirteen WB 102,484 11,330,042 Domestic Market Share: August 2, 2007 Distributor (Releases) Gross Market Share Paramount (14) 1142.4 19.10% Warner Bros. (22) 919.6 15.40% Sony (18) 887.1 14.90% Buena Vista (14) 885.5 14.80% Fox (18) 642.1 10.70% Universal (12) 545.4 9.10% MGM (14) 198.2 3.30% New Line (7) 178.6 3.00% Lions Gate (12) 122.6 2.10% Fox Searchlight (11) 86.1 1.40% Focus (4) 54.8 0.90% Picturehouse (3) 46.3 0.80% Miramax (6) 44.4 0.70% Par Vantage (4) 34.5 0.60% Sony Classics (12) 33.4 0.60% Other * (160) 157.2 2.60% * none greater than 0.5% 5978.2 100.00%