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This is the Way the Year
Ends
Not with a Wimper, But a Pop!
It was still
all Fock and all action as Meet the Fockers continued to
hold sway in theaters with an estimated $43.2 million during the
New Year's holiday period. The close out of 2004 saw a modest
improvement from the prior year to bring the annual domestic tally
through December 30 to approximately $9.33 billion. With the addition
of Friday's box office, 2004 will see a slim improvement of 1.7%
while admissions are off by 6% from 2003.
There were
no last minute national debuts but a handful of last minute qualifiers
displayed heft, especially In Good Company with a $50,000
plus screen average.
Meet the
Fockers continued to dominate holiday movie going with its
closest rival trailing by nearly $30 million. It had close to
a carbon copy gross from Christmas and has a cume of $163.6 million
in 12 days of release.
Most films
in the marketplace experienced at least modest box office improvement
from Christmas with some of the higher profile award contenders
reaping the biggest rewards including Sideways, Finding Neverland
and Ray. There was also an unexpected rally for National
Treasure and a more predictable boost for several family films.
Overall business
should ring in with close to $155 million for a 12% increase from
last weekend and a much appreciated 8% spike from the close of
2003.
The Aviator
ranked third overall with a weekend just shy of $12 million and
a cume of $32.1 million since its Christmas day debut. The chronicle
of Howard Hughes early exploits maintained a good but not
dynamic $6,600 theater average. A similar scenario could also
be applied to The Phantom of the Opera with a $7,700 average
in 65% fewer locations.
The most significant
expansion during New Year's was the Bobby Darin biopic
Beyond the Sea that expanded from 9 to 383 locations and
grossed about $1.3 million. It's $3,300 average will make further
expansions more problematic.
As noted the
light comic look at contemporary corporate culture In Good
Company was buoyed by strong reviews, grossing better than
$150,000 from three venues. Other limited bows included The
Merchant of Venice with Al Pacino as Shylock with its
pound of flesh translating to $71,300 from four stalls; A five-screen
break of The Assassination of Richard Nixon generating
$28,400 and a not terribly lilting $24,200 from seven blue bayous
for A Love Song for Bobby Long.
Million
Dollar Baby and Hotel Rwanda both received solid upturns
in limited exposure as they maintained strategic award campaigns.
Both movies will up the ante to 100 theaters next weekend.
The close
out of the year tightened a few positions in the market share
race though the running order remained intact. Fox is the only
studio that could ascend a notch among those not employing a calendar
year cut off. Regardless, the top three will be Sony, Warner Bros.
and Buena Vista. Final figures and statistics will be available
Tuesday.
- by Leonard
Klady
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