Friday Box Office Estimates Archive for June, 2018

Friday Estimates

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Friday Box Office Estimates

Solo‘s second weekend is not shocking. But the rest of the media will tell you it is, because they will ride the negativity as long as they can. (Guess: two more weeks). A 77% first-Friday-to-second-Friday drop isn’t the best, but 70% is to be expected (remember, totals now include Thursday night) and 77% is not horrible. But the endless attack on Solo‘s box office absolutely creates damage. And that damage doesn’t accrue to the benefit of any other film… it just tears down Solo. Speaking to a friend who covers Europe, it seems Disney cut back on Solo screens going into the opening… so the blame doesn’t just land with a thoughtless media or a production that never overcame the firing of popular, cutting-edge directors. By far, the most shocking opening of the season is Action Point, which Paramount wanted to get off of its books like a rash. Johnny Knoxville hasn’t opened a stunt-oriented movie at Paramount to less than $29 million in the past (as recently as 2013) and this film won’t likely get to $2.9 million. If no one gets fired next week, you will know that this was intentional.

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Leonard Klady's Friday Estimates
Friday Screens % Chg Cume
Incredibles 2* 71.4 4410 NEW 71.4
Ocean's 8 5.9 4145 -62% 65.5
Tag 5.4 3382 NEW 5.4
Solo: A Star Wars Story 2.3 3182 -44% 186.1
Deadpool 2 2.3 3212 -40% 288.2
Hereditary 2.2 2998 -57% 22.3
Superfly 1.8 2220 NEW 4
Avengers: Infinity War 1.4 2164 -24% 660.3
Adrift 0.65 1929 -57% 25.4
Gotti 0.6 503 NEW 0.6
* includes Thursday opening
Also Debuting
Race 3 0.59 313
Sammohanam 0.1 121
Naa Nuvve 15,100 118
Eating Animals 12,200 2
7 Din Mohabbat In 8,900 31
Outez-moi d'un doute 2,900 11
Five Seasons: Gardens of Piet Oudolf 2,200 4
The Yellow Birds 2,000 14
The Year of Spectacular Men 1,800 11
Straight Into a Storm 1,800 1
Gabriel and the Mountain 1,500 2
3-Day Estimates Weekend % Chg Cume
No Good Dead 24.4 (11,230) NEW 24.4
Dolphin Tale 2 16.6 (4,540) NEW 16.6
Guardians of the Galaxy 7.9 (2,550) -23% 305.8
Teenage Mutant Ninja Turtles 4.8 (1,630) -26% 181.1
The Drop 4.4 (5,480) NEW 4.4
Let's Be Cops 4.3 (1,570) -22% 73
If I Stay 4.0 (1,320) -28% 44.9
The November Man 2.8 (1,030) -36% 22.5
The Giver 2.5 (1,120) -26% 41.2
The Hundred-Foot Journey 2.5 (1,270) -21% 49.4