Friday Box Office Estimates Archive for May, 2017

Friday Box Office Estimates

56, 43, 35, 23. See a pattern here?

Those are the opening days of the first four Pirates movies. The first film had a Wednesday open and a $14m first Friday.

Domestically, Pirates is over at this scale, what with a $40 million star in the lead. Internationally, Disney is hoping not to care what happened domestically.

Paramount had an ugly Baywatch launch.

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Friday Box Office Estimates

Alien: Covenant comes out of the gates a little slower than Prometheus… probably because of the reception for Prometheus. This more conventional Alien movie is paying the price. But what Fox needs is for audiences to like it and for the numbers to accelerate, suggesting that there may be a reason to make more prequels. International tell the story here. Everything, Everything has a nice open for the rare WB cheapie title. Fox’s franchise hits the wall with a cast change. Or maybe it’s just a victim of Fox opening three movies in eight days?

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Friday Box Office Estimates

The Guardians of The Galaxy are heroes… but this week they are beating up on the weak. Solid second weekend, but hardly heroic. With Arthur, WB must have been hoping to pull off another Tarzan$39m opening, in spite of media lining up to kill it in the crib)… but alas, no. As for Snatched, well… it’s no Mike and Dave Need Wedding Dates. In an exclusive run (four screens), Paris Can Wait will be over $10k per screen.

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Friday Box Office Estimates

Today is a half-full/half-empty day in box office analysis. Guardians 2‘s opening day is $18 million higher that the original (in August 2014). It will be the weakest Marvel-made MCU opening of the summer since The Avengers, which was the first of four summer openers in the last five years. But it’s better than the fifth summer opener in the last five years, Sony’s Amazing Spider-Man 2, which opened softly enough ($91m) to get Sony to change its relationship with Marvel on the franchise. Then again, it may open softer than Spider-Man 3 did a decade ago. It is a win, any way you slice it… but context is sticky.

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Leonard Klady's Friday Estimates
Friday Screens % Chg Cume
Incredibles 2* 71.4 4410 NEW 71.4
Ocean's 8 5.9 4145 -62% 65.5
Tag 5.4 3382 NEW 5.4
Solo: A Star Wars Story 2.3 3182 -44% 186.1
Deadpool 2 2.3 3212 -40% 288.2
Hereditary 2.2 2998 -57% 22.3
Superfly 1.8 2220 NEW 4
Avengers: Infinity War 1.4 2164 -24% 660.3
Adrift 0.65 1929 -57% 25.4
Gotti 0.6 503 NEW 0.6
* includes Thursday opening
Also Debuting
Race 3 0.59 313
Sammohanam 0.1 121
Naa Nuvve 15,100 118
Eating Animals 12,200 2
7 Din Mohabbat In 8,900 31
Outez-moi d'un doute 2,900 11
Five Seasons: Gardens of Piet Oudolf 2,200 4
The Yellow Birds 2,000 14
The Year of Spectacular Men 1,800 11
Straight Into a Storm 1,800 1
Gabriel and the Mountain 1,500 2
3-Day Estimates Weekend % Chg Cume
No Good Dead 24.4 (11,230) NEW 24.4
Dolphin Tale 2 16.6 (4,540) NEW 16.6
Guardians of the Galaxy 7.9 (2,550) -23% 305.8
Teenage Mutant Ninja Turtles 4.8 (1,630) -26% 181.1
The Drop 4.4 (5,480) NEW 4.4
Let's Be Cops 4.3 (1,570) -22% 73
If I Stay 4.0 (1,320) -28% 44.9
The November Man 2.8 (1,030) -36% 22.5
The Giver 2.5 (1,120) -26% 41.2
The Hundred-Foot Journey 2.5 (1,270) -21% 49.4