Friday Box Office Estimates Archive for February, 2013

Friday Estimates

Snitch won the Friday, but will lose the weekend war to Identity Thief. The other new wide release, Dark Skies, is okay for The Weinsteins… not very good in the real world.

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Friday Estimates

Four new releases… and only one satisfactory opening weekend, it seems. Die Five may win the weekend, but come up well short of reasonable expectations. Escape From Planet Earth will do okay by Weinstein Animation standards, but it will need some long legs to clear $50m domestic. Beautiful Creatures is a big-studio shot at the Twilight crowd that missed in spite of a ton of advertising. And Safe Haven, starring TV-level talent, will be Relativity’s #2 or #3 biggest opening ever.

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Friday Estimates

Universal’s “Giant Heads Of Comedy” ad campaign for the not-well-reviewed Identity Thief worked like gangbusters, likely heading to the biggest opening of 2013 so far. Also opening, Soderbergh’s last pre-retirement theatrical release, Side Effects to a touch over $7 million. And Top Gun IMAX has an icy launch.

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Friday Estimates

The top of the chart remains a horror show, this time with a comic edge. Warm Bodies, Hansel, Gretel, and Mama take the #2 and #4 spots, with the still-growing Silver Linings Playbook stepping up into the #3 slot. SLP also passes Zero Dark Thirty, both in daily gross and overall domestic gross. Meanwhile, Lincoln passes $170m today, Django Unchained $150m tomorrow, and Les Misérables $140m today.

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Leonard Klady's Friday Estimates
Friday Screens % Chg Cume
Jumanji: Welcome to the Jungle 6.1 3849 -43% 262.2
The Post 5.9 2819 1083% 10.4
The Commuter 4.5 2892 NEW 4.5
Insidious: The Last Key 3.4 3150 -73% 39.6
Proud Mary 3.1 2125 NEW 3.1
The Greatest Showman 3.1 2938 -26% 85.8
Star Wars: The Last Jedi 2.7 3090 -59% 582.9
Paddington 2 2.4 3702 NEW 2.4
Pitch Perfect 3 1.4 2505 -57% 90.4
Darkest Hour 1.2 1693 -32% 32.4
Also Debuting
Thaanaa Serndha Kootam 91,650 89
Agnyaathavaasi - Prince in Exile 89,100 353
Condorito 52,600 153
Jai Simha 34,900 78
Ang Panday 27,600 43
Mukabaaz 13,300 17
Sketch 9,900 55
Ang Larawan 8,700 14
Parchi 6,350 35
The Insult 5,700 3
Acts of Violence 3,400 12
Lover for a Day 2,900 1
Saturday Church 2,300 2
3-Day Estimates Weekend % Chg Cume
No Good Dead 24.4 (11,230) NEW 24.4
Dolphin Tale 2 16.6 (4,540) NEW 16.6
Guardians of the Galaxy 7.9 (2,550) -23% 305.8
Teenage Mutant Ninja Turtles 4.8 (1,630) -26% 181.1
The Drop 4.4 (5,480) NEW 4.4
Let's Be Cops 4.3 (1,570) -22% 73
If I Stay 4.0 (1,320) -28% 44.9
The November Man 2.8 (1,030) -36% 22.5
The Giver 2.5 (1,120) -26% 41.2
The Hundred-Foot Journey 2.5 (1,270) -21% 49.4