The Weekend Report Archive for July, 2011

The Weekend Report: July 31, 2011

It was an unexpected horse race at the box office with the cross genre Cowboys & Aliens going toe-to-toe with the animated exploits of the original Blue Men Group The Smurfs. Initial estimates gave the former a slight edge with $36.1 million to the latter’s $36 million but that could all change tomorrow. The session’s other national opening was the ensemble comedy Crazy, Stupid, Love that bowed fifth with $19.1 million.

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The Weekend Report: July 24, 2011

The Captain does a pretty good Thor imitation, Friends With Benefits skews older than expected, and Mr. Potter keeps rolling along. Meanwhile, in indie, Woody Allen drops screens, but keeps the same gross as he builds on his best-ever domestic gross.

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The Weekend Report, July 17, 2011

Harry Potter and the Deathly Hollows, Part 2 debuted to a record breaking estimate of $168.6 million domestically and corralled roughly 65% of the marketplace in its debut and the series finale.

Marked on the curve the rest of the newcomers had to settle for chump change. A new Winnie the Pooh targeted at viewers not quite ready for Potter ranked sixth with $7.8 million. And in the niches there was an excellent bow for Bollywood’s latest Zindagi Na Milegi Dobara of $820,000 and a sturdy initial salvo of $104,000 for Tamil language Deiva Thirumagan at 22 venues.

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The Weekend Report: July 10, 2011

As expected the second weekend of Transformers: Dark of the Moon retained top spot at the box office with an estimated $46.7 million tally that transported it to the head of 2011 domestic grossers with a $260.7 million cume. The two incoming national releases followed with the self descriptive Horrible Bosses bowing to $27.9 million and the light comic menagerie of The Zookeeper sweeping up $20.7 million.

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The Weekend Report (4 day) – July 4, 2001

Transformers: Dark of the Moon certainly had an effect on other business with last week’s leader Cars 2 taking a 60% hit and most of the other holdovers dropping at least by half. The newcomers both performed at the low end of projections even if they attracted their target audiences. Larry Crowne not unexpectedly had exit demos that translated into 64% female and 81% older than 35 years of age.

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Leonard Klady's Friday Estimates
Friday Screens % Chg Cume
Super Troopers 2 7.9 2038 NEW 7.9
A Quiet Place 6.4 3808 39% 117
I Feel Pretty 6.1 3440 NEW 6.1
Rampage 5 4115 46% 50.6
Truth or Dare 2.5 3068 70% 25
Blockers 2.1 3134 36% 43.4
Ready Player One 1.9 3208 36% 121
Bharat Ane Nenu 1.5 323 NEW 1.5
Traffik 1.4 1046 NEW 1.4
Black Panther 1.2 1930 16% 678
Also Debuting
Little Pink House 10,300 8
Beyond the Clounds 8,800 41
Khido Khundi 8,500 33
Dude's Manual 7,400 14
Ghost Stories 5,300 1
Godard Mon Amour 4,100 4
L'Apparition 3,900 6
The Devil and Father Amorth 3,300 3
Eye on Juliet 2,300 9
Le Corbeau (reissue) 2,200 1
3-Day Estimates Weekend % Chg Cume
No Good Dead 24.4 (11,230) NEW 24.4
Dolphin Tale 2 16.6 (4,540) NEW 16.6
Guardians of the Galaxy 7.9 (2,550) -23% 305.8
Teenage Mutant Ninja Turtles 4.8 (1,630) -26% 181.1
The Drop 4.4 (5,480) NEW 4.4
Let's Be Cops 4.3 (1,570) -22% 73
If I Stay 4.0 (1,320) -28% 44.9
The November Man 2.8 (1,030) -36% 22.5
The Giver 2.5 (1,120) -26% 41.2
The Hundred-Foot Journey 2.5 (1,270) -21% 49.4