Box Office Archive for May, 2006

Deconstructing New Mythology

Studios drop big hints if a film is a potential bomb
Updated 5/30/2006 10:11 PM ET
By Scott Bowles, USA TODAY


Friday Estimates by Klady

Now…. that’s a muthafuckin’ opening….
Second highest opening day ever. And for all of those who have foolishly pointed to a lack of originality as a problem with theatrical box office… bzzt… WRONG!.
X-Men: The Last Stand reminds us of the central truth of today’s movie market… give audiences something they want and they will come.
Based on the history, the four-day should be at least $120 million for the film. It


That Slippery Summer Slope

Can we make any summer assuptions anymore?
“In spite of all the slump talk, last summer was the first in history to have seven $185 million-plus movies, the previous record being five. A big part of that was the pleasant surprise of Batman Begins and Mr & Mrs Smith joining July 4 targeted War of the Worlds as three films over that figure in June. Until Spider-Man 2 and Harry Potter & The Prisoner of Azkaban both did it in 2004, Austin Powers: The Spy Who Shagged Me was the only June release in history to crack that mark. (EDIT, 1:06p, 5/25/06 – I stand corrected… the first Batman did it in 1989.)
This summer, Cars, Superman Returns and Click all have a shot at the target. Some tough talk about the first two have some people questioning them and Adam Sandler seems to have a glass ceiling at $180 million, so all three could come up short just as easily – though all three are pretty sure bets to come close in even the worst case scenario.”

The \rest of the 20 Weeks of Summer Column


My Footnotes To The Used Guys Story

Good story by Sharon Waxman on the end of Used Guys, a very expensive high-concept comedy that SCREAMS The Cable Guy and Toys..
That is the first of a few things that were left out that probably should have been included.
1. The Cable Guy


Getting Into The Da Vinci Figures



Friday Estimates By Klady

Okay… not much more to say about The Da Vinci Code. I


Mea Culpa-ing Now

Well, I should start eating crow now.
The Da Vinci Code is still an awful movie, but it will get well past half way to my 20 Weeks of Summer estimate this weekend alone.
It will be another week or two before we see what kind of legs this one has, but expect a barrage of “critics are out of touch” stories before the ink on Sunday’s papers dries.


WTC: The Trailer

Someone sent a note about it, so I figured you all might want to be part of the discussion…
On today’s box office chart on MCN, the big positive mover was World Trade Center, from $75 million to $140 million. Why?
Because seeing that trailer, I think that Paramount has found he answer to marketing a 9/11 drama/thriller and even, it seems, figured out an answer about how to make it.
Once you get past, “Do I really weant to see that?,” you are dealing with a regular, well-made, drama/thriller… Apollo 13 underground. With Nic Cage there and a decent film, this could well be the first film to get positive box office movement off of the events of 9/11.
Or not. You tell me.


Sunday Estimates by Klady



Friday Estimates by Klady

Not an exception hold for Mission:Impossible 3, but not a nightmare either. Is there some backlash by real people against the media showing itself to be worse hos than Mr. Cruise, now making the movie one that has to be seen so it can be talked about?
Poseidon at $18 million – $22 million is not a slot disaster. Nor is it a success. It


20 Weeks Of Summer – Reasonable Expectations

After a well chewed over start with M:I3, I thought it might be a good idea to lay out some landmarks for the season before we see the films or their marketing campaigns.
The column


Just For Debate

Mission: Impossible 3, Day 4
M:I3’s Monday Continues To Match The Opening Weekend’s Relative Pace Vs Previous Summer Openers With A $3.5m Monday… Same Day For Kingdom Of Heaven ($1.7m), Van Helsing ($4m), X2 ($6.5m), & Spider-Man ($11m)


Mission: Semantics

For some reason, this turn of phrase by Anne Thompson this morning in her Risky Blog
“Fact: The weekend numbers for Mission: Impossible: III were not what they should be.”
This is probably a good test of how well you know how I think if you can figure out what word hit me funny…
We’re going to be reading endless speculation about “what went wrong” for the next few days. And the answer will always be, as it has to be, opinion… gut reactions with some educated guessing. The pre-release tracking suggested women had fallen off the Cruise bandwagon, Paramount reacted with new ads (the ultimate confirmation), and fortunately for my blood pressure and Sony’s Da Vinci push, Mr. Cruise is the whipping boy of the moment (let the media build you up and be prepared to be shredded as soon as you show vulnerability) and the only “slump” spin is coming from the ever-reliable New York Times, where Sharon Waxman, coincidentally, did her first box office story since King Kong was perceived as not opening as it should have.


Weekend Ouch-stimates – May 7

There are all kinds of stats to play with and even an anonymous e-mail on a gossipy website claiming that Scientologists bought hundreds of tickets in bulk at The Arclight here in L.A., suggesting more sold elsewhere as a plot to raise the Mission: Impossible 3 gross. (There actually is a sane explanation, if the sighting is true


Friday Estimates – May 6



Quote Unquotesee all »

“I really want to see The Irishman. I’ve heard it’s big brother Martin Scorsese’s masterpiece. But I really can’t find the time. The promotion schedule is so tight, there’s no opportunity to see a three and a half-hour movie. But I really want to see it. In 2017, right before Okja’s New York premiere, I had the chance to go to Scorsese’s office, which is in the DGA building. There’s a lovely screening room there, too, with film prints that he’s collected. I talked to him for about an hour. There’s no movie he hasn’t seen, even Korean films. We talked about what he’s seen and his past work. It was a glorious day. I’ve loved his work since I was in college. Who doesn’t? Anyone involved with movies must feel the same way.”
~ Bong Joon-ho

“But okay, I promise you now that if I ever retire again, I’m going to ensure that I can’t walk it back. I’ll post a series of the most disgusting, offensive, outrageous statements you can ever imagine. That way it will be impossible for me to ever be employed again. No one is going to take my calls. No one is going to want to be seen with me. Oh, it will be scorched earth. I will have torched everything. I’m going to flame out in the most legendary fashion.”
~ Steven Soderbergh