Film Essent Archive for February, 2011
I was just chatting with my good friend Eric D. Snider about post-Oscar day, which he glibly dubbed “Oscar Boxing Day.” And I like that term, so I’m using it here. Because even though Boxing Day proper has nothing to do with punching an opponent while wearing oversized mitts, the very name does connote a sense of the losers feeling like they’ve had the wind socked out of them.
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My favorite and not-favorite Oscar moments, which may be updated as I think of more of them …
Hailee “pretty in pink” Steinfeld, looking sweetly age-appropriate. But it cracks me up to have dolled-up television entertainment reporters being all, “Oh, it’s so NICE and REFRESHING to see (insert every young actress ever nominated for Supporting here) dressed so appropriately for her age. She just looks like a little girl playing princess, which is as it should be.” Well, yes, okay, it is. And Ms. Steinfeld will have another moment, if she wants it.
Jeff Bridges grabbing the mic on the red carpet and interviewing his entire family about their Oscar experience. The Dude abides. Always.
The whole set-up-with-zero-payout about the trifecta of art, cinematography and picture felt so completely random. WTF was that about? I mean, if I was placing a bunch of really obscure bets with a bookie, maybe, but who else cares?
Listening to the post-show blither-blather about fashion hits and misses. But okay, since I was listening anyhow … if I was going to have an opinion on the fashions, it would be that I hated Melissa Leo’s dress. She looked so lovely otherwise, but I would have loved to have seen her in something sleek in black or silver tonight. Loved Jennifer Lawrence’s simple, sexy red. Loved Hathaway’s Valentino. Loved the black lace on Russell Brand’s mom.
Hated the opening thing with the mom/grandma. Ugh. File under bad idea.
Definitely a mom theme going on, with resplendently pregnant Portman, radiant postpartum Penelope, and Celene Dion, who I guess just had twins. Glad that Hailee Steinfeld was not in maternity wear. She seems like a nice, level-headed kid. I hope she doesn’t Lohan.
Liked Hathaway and Franco overall. Actually, dang … I really like Hathaway a lot. Franco seemed stoned the whole time — what was with the squinting? Steve Martin with thinning hair makes me feel old. Mila Kunis looks great in lavender.
The mash-up of the Harry Potter song was awesome.
Melissa Leo having a vocabulary malfunction is exactly why we love her. More, please.
WTF was up with the Oscar guy commentator going off about King’s Speech being a great feel-good movie that people love and it makes them feel all happy-happy, and then specifically referencing Blue Valentine as “ugh, depressing, who wants to see that?” What a load of BS. I saw The King’s Speech last night finally, and I liked it, for what it is. It’s feel good, it has populist appeal, it’s the kid who’s popular for being a nice guy with a winning personality.
Blue Valentine is dark and daring and gritty, Ryan Gosling is soul-felt and terrific and Michelle Williams even better (she may just be the actress of her generation when all’s said and done), even the end credits sequence is relevant and artful.
… oh, and the Charlie Sheen joke was funny, I get it. But not. It’s sad to see someone nose-diving in the wake of addiction.
|Award||And the Oscar Goes to …||Who I Said WOULD win||Who I said SHOULD win||Neve’s Picks||And the Gurus Picks|
|Best Picture||The King’s Speech||The King’s Speech||Inception||The Social Network||The King’s Speech|
|Best Director||Tom Hooper||Tom Hooper||Darren Aronofsky||David Fincher||Davd Fincher|
|Best Actor||Colin Firth||Colin Firth||Javier Bardem||Jesse Eisenberg||Colin Firth|
|Supporting Actor||Christian Bale||Geoffrey Rush||John Hawkes||Christian Bale||Christian Bale|
|Best Actress||Natalie Portman||Annette Bening||Michelle Williams||Annette Bening||Natalie Portman|
|Supporting Actress||Melissa Leo||Helena Bonham-Carter||Hailee Steinfeld||Melissa Leo||Melissa Leo|
|Animated||Toy Story 3||n/a||n/a||n/a||Toy Story 3|
|Documentary||Inside Job||Exit Through the Gift Shop||Exit Through the Gift Shop||Inside Job||Exit Through the Gift Shop|
|Foreign||In a Better World||n/a||n/a||n/a||In a Better World|
|Adapted Screenplay||Aaron Sorkin, The Social Network||The Social Network||Winter’s Bone||Toy Story 3||Aaron Sorkin, The Social Network|
|Original Screenplay||David Seidler, The King’s Speech||The Kids Are All Right||Inception||Inception||The King’s Speech|
It’s almost Oscar night, and you can almost, but not quite, feel the excitement all the way up here in Seattle. Everyone’s dying (yes, dying!) to know which designer’s dress their favorite actress will wear, who will show up looking like their mother dressed them for prom, who’s going to be voted Cutest Couple, and who has the brightest, toothiest grins … and the worst outcomes of plastic surgery. Then Justin Bieber gets the Oscar for Best Documentary and we all go home.
See, I’m being snarky there because watching the Oscars is for losers who don’t have anything else pressing to do with their time, like making homemade goat cheese or baklava or playing Dungeons and Dragons, right? The cool kids don’t know what movies are nominated for the Oscars, don’t read about the Oscars, don’t wonder who will win the Oscars, and they most certainly do not watch the Oscars. Or at the very least, they don’t own up to watching the pre-show red carpet festivities.
The rest of us, whether we (admit we) care who wins or not, are waiting with more or less bated breath for Oscar’s Big Day. Other people have been writing about this year’s Oscars since last year’s Sundance, thinking seriously about who will win and who will not for months now. Even if you don’t agree with them, you at least appreciate that someone has been carefully weighing these matters with gravitas since this time last year, moving this nomineee up a slot one week, then down two the next, so that all you have to do is comment vociferously on how stupid the pundits are and how much you disagree with them.
I, on the other hand, haven’t given it much thought at all, so my guess is about as good as yours.
I used to do a column here called Oscar Outsider, which I kind of miss now that I don’t do it anymore. I particularly enjoyed exploring things that not everyone was writing a lot about — contrasting the then Oscar-nommed Slumdog Millionaire screenplay with its fairly obscure source material, for instance. It went on to win the Oscar for Simon Beaufoy, and whether you still like the film, or are now in the camp of “I hate that movie,” the screenplay, as an adaptation, was pretty brilliant.
Last year’s Adapted Screenplay winner was Precious: Based on the Novel Push By Sapphire (one of the most unwieldy film titles ever, but whatever … the title “Push” got usurped by that lousy Dakota Fanning flick, so they had to do something). I can’t particularly argue against the Precious screenplay winning this category, because if you’ve read the source novel, well … it was a challenging book to adapt to a screenplay, and Geoffrey Fletcher did a fine job of it.
Of all the Oscar categories, the screenplays are my favorites, probably because they speak to my own interest in writing and because the nominees and winners sometimes feel random, and every now and again winning a screenplay Oscar can completely change the winner’s life (see: Matt Damon and Ben Affleck). On the other hand, I see a lot of independent films in a year, many of them with better screenplays than some of the nominees, and those writers will never get any love outside of maybe the Independent Spirits. But even those awards feel like they’ve gotten more and more big-name and studio driven. Bah.
Anyhow. So I’ve done Oscar predictions in various random ways over the years, on the theory that just about any method of picking Oscar winners that the average person could come up with would hit, on average, just about the same percentage of accuracy as the predictions Oscar pundits spend months fine-tuning. And for the most part, these various prediction methods have been surprisingly accurate.
(As an aside, one of my favorite random prediction methods — aside from using a Magic-8 Ball, which is always fun — was James Rocchi’s Ernest Borgnine predictor. James has the theory that to accurately predict the Oscars, all you had to do was think like Ernest Borgnine, and you’d mostly be right. And I think he had the highest accuracy percentage among Cinematical writers when he did that, so maybe he was onto something.)
All this doesn’t make it any less fun and profitable for pundits to spend months every year talking about Oscars and trying to predict Oscars and getting into sometimes hilarious arguments about who should win versus who will win. I mean, yes, it’s hard to take the Oscars seriously sometimes, but on the other hand they are deadly serious business in Hollywood, so what are you going to do but watch them anyhow?
This year, I decided to actually given the nominations some carefully considered thought before making my own Oscar picks — who I think will win, and who I think SHOULD win. Then I polled my daughter Neve, who turned 14 yesterday and has actually seen most of the nominated films with me, on her picks, just to get a perspective from the teen demographic. So without further ado, here they are
WHO SHOULD WIN: Inception
WHO WILL WIN: The King’s Speech
POSSIBLE UPSET: The Social Network
AND NEVE’S PICK … I think The Social Network has a good chance of winning. Or maybe Black Swan.
WHO SHOULD WIN: Javier Bardem
WHO WILL WIN: Colin Firth
POSSIBLE UPSET: Mark Zuckerberg. Er, I mean Jesse Eisenberg
AND NEVE PICKS: … Jesse Eisenberg
Best Supporting Actor
WHO SHOULD WIN: John Hawkes
WHO WILL WIN: Geoffrey Rush
POSSIBLE UPSET: Christian Bale
AND NEVE PICKS …Christian Bale
WHO SHOULD WIN: Michelle Williams
WHO WILL WIN: Annette Bening
POSSIBLE UPSET: Michelle Williams (I really hope this is this year’s “Holy crap!” moment …)
AND NEVE PICKS … Annette Bening
Best Supporting Actress
WHO SHOULD WIN: Hailee Steinfeld
WHO WILL WIN: Helena Bonham Carter
POSSIBLE UPSET: Melissa Leo … although I’d kind of like to see the Greek Chorus of sisters from The Fighter storm the stage and get into fisticuffs with Helena Bonham-Carter. That would be an awesome Oscar Moment.
AND NEVE PICKS … Melissa Leo
WHO SHOULD WIN: Darren Aronofsky
WHO WILL WIN: Tom Hooper
POSSIBLE UPSET: David Fincher
AND NEVE PICKS … David Fincher
Best Adapted Screenplay
WHO SHOULD WIN: Winter’s Bone, Debra Granik and Anne Rosellini
WHO WILL WIN: The Social Network, Aaron Sorkin. I hate that he will likely win for this.
POSSIBLE UPSET: True Grit … but don’t hold your breath for an upset on this one.
AND NEVE PICKS … Toy Story 3, which would be pretty awesome.
Best Original Screeplay
WHO SHOULD WIN: Inception, Chris Nolan
WHO WILL WIN: The Kids Are All Right, Lisa Cholodenko and Stuart Blumberg
POSSIBLE UPSET: The King’s Speech, David Seidler
AND NEVE PICKS … Inception, Chris Nolan
WHO SHOULD WIN: Exit Through the Gift Shop. Inside Job is brilliant, but the sheer creative genius and daring of Exit puts it at the top for me.
WHO WILL WIN: Exit Through the Gift Shop
POSSIBLE UPSET: Inside Job
AND NEVE PICKS: Exit Through the Gift Shop. I think it definitely has a fair chance of winning.
That’s it folks. Carry on with arguing amongst yourselves up until show time, and then we can pick apart all the fashion choices, good and bad — and the winners, for better or worse. See you after the Oscars …
Clearly, David and I disagreed on the validity of the premise of Mark Harris’ GQ piece “The Day the Movies Died.” Over on the Hot Blog, David more or less tore Harris’ arguments to shreds in making his own points. But while I don’t agree with every argument Harris makes, and I don’t disagree, necessarily, that tonally his piece is a bit of a Chicken Little, look out the Hollywood sky falling melodrama… on the other hand, I agree with Harris that the sky is falling and has been for some time.
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I was just mulling over the importance of indie filmmakers and regional film fests in the afterglow of the Oxford Film Festival and the slew of upcoming regional fests, when lo! A trend (well, if you can call two articles a “trend”) arose this month on pieces about the whys and wherefores of Hollywood making shitty movies. Apparently I’m not the only one who’s been thinking about why this is so.
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Over at All These Wonderful Things, AJ Schnack posted a piece over a week ago about the Justin Bieber flick, Never Say Never, breaking into the top 10 all time moneymaker docs list at number 8. Apart from my own neglect in thinking of the Bieber film as a doc — which I guess it is, in a manner of speaking — the most interesting tidbit from the piece is this:
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No, not the Duran Duran song (though I have that stuck in my head now).
What would guy-centric movie scenes look like with chicks playing the roles instead? That’s what website The Girls on Film set out to find out. So they’re taking movie scenes with male actors and reshooting them (essentially shot-for-shot, so far as I could tell without a frame-by-frame analysis) with female actors. And at first I thought it was gimmicky but as it turns out, it’s really a fascinating project.
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They said it couldn’t be done. And maybe it shouldn’t have been.
It’s taken over 50 years for Ayn Rand’s seminal, 1,000+ page work, Atlas Shrugged, to get adapted for the big screen. I’ve lost count of how many writers, directors, big-name stars, and studios have been attached at various points to this mammoth project. Angelina Jolie. Not Angelina Jolie. Randall Wallace (whose script culled the novel down to a 2 1/2 hour film and was supposed to be not bad). Lionsgate. Not Lionsgate. Vadim Perelman. Not Vadim Perelman. Miniseries. No, not a miniseries! One movie. No, wait, three movies! You practically need a spreadsheet to keep track.
Look, I am not one to beat down anyone for trying their best to make a film independently, as producer John Aglialoro has been trying to do with Atlas Shrugged for over 15 years. That’s tenacity, people.
And I am not going to get on a soapbox about Objectivism, which, as it happens, I know a few things about because there was a time, many years ago before I became an Evil Socialist Liberal, when I identified with much of Rand’s philosophy. I met my ex on an Objectivist discussion board, so in a way I guess you could say I owe my four younger children to Ayn Rand and Atlas Shrugged.
And I know that it’s not really fair to judge a movie solely by its trailer, and that good movies have wretched trailers, and vice versa. However … okay, you’re just going to have to go watch this trailer for yourself. Go ahead, now. No, really, it’s okay. But maybe brace yourself a bit.
Back? Okay. Now maybe it’s just me, but I never fully appreciated just how atrociously bad Ayn Rand’s ear for realistic dialogue was until I heard it expressed in this trailer. Maybe part of it is the direction and the delivery, but sweet Mother Mary! What is with all the yelling, and the laughably earnest line delivery, and the dude who looks like he’s trying to channel Philip Seymour Hoffman but doing it badly?
I get that to a large extent their hands were likely tied on the dialogue. The Ayn Rand Institute and Leonard Peikoff (who sold rights to the novel to Aglialoro) probably had all kinds of stipulations in there about not changing Rand’s language and having to pull dialogue directly from the book. And if they had changed it up too much, the Objectivist fan base for the film would have had a conniption. They take their Rand very seriously.
I’ll reserve complete judgment until I watch the entire film. Maybe it all comes together really well, and it will be as moving and emotional and artistic as a film based on an Objectivist novel can possibly be (have you ever heard Objectivist poetry? I have. I wish I hadn’t.). But good Lord. This is just part one, there are two more parts slated … I just hope the last film isn’t three hours of John Galt’s big speech and nothing else, because that? Would be excruciating.
If you’re interested, by the bye, you can read about what it took to get the film made over here.
Right now I am particularly interested in the role of regional film fests in addressing greater social issues through both films and ancillary programming. I believe strongly in the role of regional fests to educate and inform as well as to entertain.
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I got swamped with fest activities and travel, so I’m just now getting around to writing a wrap up the Oxford Film Festival, which just completed its 8th year this past weekend. Now that the awards ceremony is over, I can talk a bit about the winners and other films I liked this year at Oxford — which, it must be said, has been steadily improving the overall quality of their programming slate every single year.
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It’s been a busy-busy couple days here at the Oxford Film Festival, but taking a few minutes before getting ready for tonight’s big awards ceremony to catch up with some notes on how the fest is going this year. We got in Thursday night after a long day of no sleep and delayed travel, at some dinner with Jen Yamato, Todd Gilchrist and James Rocchi at Boure, one of the many Oxford restaurants owned by terrific chef — and even more terrific fest patron — John Currance.
And speaking of fest sponsors:
You cannot — and I mean CANNOT — operate a successful regional fest without the financial support of local patrons, both business and individual. I’m not saying the OFF folks don’t have to bust the proverbial hump to fund raise because I know they do. But you do not just build an awesome regional fest like Oxford off of wishes and good intentions, it takes money.
From the Malco Theater that hosts the screenings, to government support from the Oxford Convention and Visitors Bureau to indivdual Super Patrons like the lovely, charming Donna Ruth Roberts (my Oxford adoptive grandma, who is so lovely and charming and delightful that I come here every year, in part, just to be graced by her presence), chef John Currence, to Rock Star Taxi, this year’s transportation provider, to countless individuals and businesses who support this fest year after year, I want to say this: Sponsors are a huge part of the reason that Oxford Film Festival is not just a name in Oxford, but is getting nationally known in the indie film and indie journalism world. Your support makes that happen. This fest does not even have an airline partner, but they manage to fly filmmakers and other guests in, put them up in local hotels, feed us incredibly and non-stop with good Southern cooking, and generally make us all feel so welcome in their town.
Anyhow. So Friday morning we had the jury breakfast to determine winners in the various categories. I am jurying docs this year here along with Michael Rose and Skizz Cyzkyk, and our deliberations were interesting and energetic and Arik, our jury wrangler, did not have to intervene to prevent bloodshed this year, and no mud wrestling was involved in determining the winner of the docs competition.
I also had the privilege yesterday of moderating the Q&A at the sneak preview of Where I Begin, a film directed by Thomas L. Philips, whose underseen Rattle Basket I greatly enjoyed a couple years ago. The script was co-written by my good friend Melanie Addington (who’s one of the co-directors of the fest), and Thomas and Melanie asked me (along with a few other industry folks) to look over their script in earlier iterations and provide feedback.
This was my first time seeing the finished result, and while I can’t say much in the way of reviewing the film because I am too close to the project, I will say that the audience was completely packed, and response was overwhelmingly positive, which made me incredibly happy for al involved. It’s a stellar, truly indie film made for a very small budget, but the writing was strong enough to attract folks like Lance E. Nichols (THE CURIOUS CASE OF BENJAMIN BUTTON and much, much more) and Johnny McPhail (BALLAST) to the project. I was so pleased for all involved that response to the film was so very positive.
Friday night was all about the social side of the fest, which here at Oxford is an important component. Dinner at my beloved Ajax Diner, which would totally be my secret boyfriend if it was a person and not a diner, was procured, and so many Oxford Fest guests where on-hand there that I barely sat down long enough to eat my scrumptious meatloaf (stuffed with CHEESE, people) served with obligatorily Southern sides of squash casserole and turnip greens. Heaven on a plate, mmmmm.
Then we headed a couple doors down to attend the Friday night party at Roosters, which featured — and I am not making this up — blues legend T Model Ford. Much dancing ensued at the front of the stage, and the more alcohol people consumed, the looser folks got about getting out on the dance floor to get down. T Model Ford’s catchphrase is, “It’s Jack Daniels time!” and he does not mean that metaphorically. It was one of those “once in a lifetime” things that tends to happen at this fest, which is partly what makes Oxford great.
Speaking of once-in-a-lifetime action, the late-late night event Friday night was a trip to Graceland Too, which 10 of us bravely embarked upon. Too much for this post, but look for a whole separate post and a photo gallery coming on this.
Also coming: The fest awards. Woo-hoo! But first, the farewell breakfast at John Currence’s City Grocery, catered, I hear, by John Currences Big Bad Breakfast. No doubt, there will be cheese grits and biscuits involved. More yum. I don’t leave Oxford until tomorrow, so more later today to wrap things up.
These Are the Random Things You Think About When Your Flight is Delayed and You’re Stuck at the Phoenix Airport.
I am slowly wending my way from Seattle to Oxford, Mississippi, home of Faulkner and Ole Miss University, for what has become over the years an annual pilgrimage to the Oxford Film Festival, one of my favorite regional fests. And this year, for the first time, I’m not traveling alone to Oxford, because I’m bringing my husband Mike along for the fun.
I say “slowly wending” because our travel day started at the ass-crack of dawn so we could catch a 5:15AM flight out of Seattle. Which would have been great, except for the part where they waited until everyone was on the plane to figure out there was some (apparently serious) mechanical problem with the plane. Whatever. So they deplaned us all in a grumbling group (90% of the people on the flight had connections to catch, including us) and then we waited another half hour to board the new, hopefully not broken plane.
It was about this time that I decided to check our connection window and realized there was no way in hell, barring the flight to Memphis getting delayed, that we were going to make it. So I checked at the counter and they informed me cheerily, “Great news! You aren’t going to make your connection, heh, but we already bumped you to the next flight to Memphis.” Why, that’s nice of you, I said. And when does that leave? “It leaves Phoenix at (unintelligible mumbling) and gets you into Memphis at (more unintelligible mumbling).” Er, what was that? “ItleavesPhoenixat7PMandyougetintoMemphisjustaftermidnight … NEXT!”
Well, bloody hell.
I do not like sunny places, and have you ever been to Phoenix? They have sun there. A lot of sun. And many, many windows through which this bright, annoying sunlight is allowed to come through unfettered by clouds or dark blinds. And I hate, really hate being stuck at airports, unless it’s Denver and I’m smoking because they have a smoking lounge. But it’s not Denver, it’s Phoenix, and I quit smoking. So that leaves scrounging up something edible and then sitting around forever with other grumpy people and maybe falling asleep and missing my next flight too. Bah.
However! My Catholic grandmother always said to hope for the best, but prepare for the worst (my inner Jewish grandmother, OTOH, always counters with, “Eh. It can always get worse.”). Fortunately for me, we were not flying on either American or United, because many unpleasant experiences with those airlines have convinced me they are owned by the Devil, who has set a corporate policy of “let’s piss off more customers than any other airline.”
We, however, were on US Airways. And by the time we landed in Phoenix and were directed to the counter to find out how bad our new delay would be, they had already figured out ALL ON THEIR OWN that I did not want to wait until 7-freaking-PM for a flight out of there, and they had transferred us to a much earlier Delta flight, and we had two seats together on that flight. Holy crap! I would like to take credit for this myself — maybe the evil raised eyebrow I shot the US Airways chick back in Seattle paid off and they were terrified of me.
But I must say, it appeared they were doing their level best to get every single person who’d missed a connection on their way, and they were SUPER nice about it, and so were the Delta people. So now we are set to board a plane in an hour and then a few hours after that we will be in Oxford, which has become a bit like coming home for me every year at this point.
Mike’s beloved Sketchers boot fell apart, literally, here at the Phoenix airport, but fortunately for him, he had his Converse in his carry-on and so the boots went buh-bye, into the trash. I will kinda take credit for that because I loathed those shoes and had been thinking mean thoughts about them and muttering obscene words at them under my breath, and deliberately polishing my Docs with special leather preservative right in front of them without giving them a single swipe of the polish and giving them the stink-eye regularly for the last year, so clearly those efforts to destroy the hated boots by sheer force of will finally paid off. And now I can perhaps persuade him to upgrade to some sexy black Docs if we can find them on sale, because we have adopted a “cheapskate” mentality and we aren’t allowed to buy expensive shoes for full retail anymore. Unless there’s a really good reason like I NEED them.
We ate a couple of very meh burritos (but hey, it was something resembling food). And the wifi at this airport kinda blows, but we are keeping our chins up about the lousy wifi and refusing to fall into mood pockets over that.
Why? Because we are grown-ups, that’s why! And so we have back-up plans for when the wifi sucks — two of them, actually. I have my corporate wifi card courtesy of MCN, which is on Verizon, AND my handy-dandy AT&T-connected iPhone, through which I can tether to the Internets in case of wifi emergencies. And in a pinch, I have my very own mood pocket, hand-knitted for me by Oxford Film Fest co-director Michelle Emmanuel, in which to keep my mood safe and cozy-warm should I feel it slipping.
More from Oxford, and stuff about the actual festival, when we finally make it there. Expect to get there in time for most of the opening party proper, and all of the late night after party. And I heard a very sad rumor that there is no karaoke this year, which is a bummer because I am pretty sure everyone last year universally agreed that the karaoke party ROCKED and that Jen Yamato and I, who regaled the appreciative crowd with our stunning rendition of the Backstreet Boys “I Want it That Way” (complete with back-up dancers!), rocked particularly impressively. So I guess we will have to find a way to karaoke on regardless.
For now, though, I need to watch one last screener for the docs I’m jurying, so I will be responsible and sign off until later.
See you from the Oxford Film Festival ….
TheWrap has a piece up about how the Academy will handle it if Banksy wins the docs Oscar for Exit Through the Gift Shop. The notoriously mysterious street artist protects his true identity rigorously, and when he has been seen it’s only as a hooded figure in shadow (as in the film) or, on occasion, wearing a monkey head.
So what’s the Academy to do?
The money quote from the piece, for me (from Academy president Tom Sherak):
If Banksy isn’t comfortable showing his face on the Kodak stage, Sherak said, then the Academy isn’t comfortable having him on that stage.
“We suggested to them that it might be a good idea that if he did win, one of them would accept in his place – that it would not be dignified for the Academy to have somebody come up wearing a monkey’s head.”
That’s pretty funny. I mean, sure, the Oscars are less questionable in their merit than the completely laughable Golden Globes, but still. It’s an awards show, people! It’s a bunch of industry folks getting together to acknowledge how very excellent they are all with statues of a naked golden man. At least they haven’t used the Bayifier to make the statue into a busty, scantily clad young girl leaning over a car, but still. It’s. An. Awards Show.
Personally, I think it would be more entertaining to have every Oscar presenter recite their spiel while wearing monkey heads, and have the production design augmented by Banksy graffiti. Embrace it, don’t hate it.
Now here’s an example of someone in film who has an idea and is taking active steps to implement it.
There’s a piece in the New York Times on Ava DuVernay, filmmaker and publicist, who wants to see black-theme films thrive (the story is behind the wall, but you can register for free if you don’t already have a NYT account).
Her idea? Target those cities which already have existing audiences for black-theme films. Take advantage of the independent film program announced by AMC theaters, which has chains everywhere, to get those films in there for two-week runs. Support those films with grass-roots efforts from the cities’ ethnic-themed film festivals, using social marketing tools. Aim for 50 cities, but start with five to show it’s a workable model.
These are the kind of innovative ideas we need more of from the independent film community in general. We need to be thinking outside the model that says the only way to achieve “success” with your film is to make that elusive high-6 to-7 figure distrib deal at Sundance or Toronto.
I love the idea of targeting a specific niche and finding ways to market to that niche. I don’t necessarily agree with her that the only market for black-theme films is African Americans … that to me is just the reverse of asserting that African Americans can’t or won’t see indie films, which, while it may be true in terms of actual ticket sales at the moment, is not necessarily a truth that’s etched in stone. Get black audiences seeing some smart, indie black-theme films, and maybe you can expand their interest into other niches as well. Encourage white audiences, or Latino audiences, or Asian audiences, to explore black cinema, and you open minds to new ideas. Draw on the commonalities that unite us, not just the differences that divide.
I know, I know. Kum-ba-ya and all that, but I’m a touchy-feely liberal who believes, truly, that there are commonalities across cultures: love, death, happiness, fear, grief, celebration … things that tie us together. And for me, a big part of the role of independent cinema of all stripes is to make the world a smaller place, to bridge those cultural divides.
Still, I applaud this effort as a model. For me, the money quote from the article was this bit:
“Chris McGurk, who was then vice chairman of MGM, even tried to position the studio as a gathering point for black filmmakers.
But the strategy faltered, Mr. McGurk said, as costs rose, and black-theme films, which generally underperform in foreign markets, outgrew their niche. “The economics of that business really only work if you’re able to produce them for $10 million or less,” he explained.”
Well, yes. That’s true across indie film, folks. And really, you can produce a hell of a movie for under $10 million. That’s a LOT of money in the indie film world, and I can think of many, many superior films made on much smaller budgets than that. Really, the economics of the business, whether you’re making black-theme films or any kind of indie film is this: How much can you raise to make your film without going substantially into debt? How much can you get financial or in-kind support to help finance it? And, most importantly, what is your realistic plan for selling your film enough that you can make that money back, plus enough extra to live on and make the next film?
But still, this is an interesting idea, and it’s a start. We need more smart people thinking outside the box like this about how to promote indie film.