By Ray Pride Pride@moviecitynews.com

“Look, it’s not just about data collection. It’s about post-purchase monetization of the TV. This is a cutthroat industry. It’s a 6% margin industry, right? I mean, you know it’s pretty ruthless. The greater strategy is I really don’t need to make money off of the TV. I need to cover my cost. And then I need to make money off those TVs. it may be an aspirational goal to not have high margins on our TV business because I can make it up downstream. On the other hand, I’m actually aggregating that monetization across a large number of users, some of which opt out. It’s a blended revenue model where, in the end, Vizio succeeds, but you know, it’s not wholly dependent on things like data collection.”

“Look, it’s not just about data collection. It’s about post-purchase monetization of the TV. This is a cutthroat industry. It’s a 6% margin industry, right? I mean, you know it’s pretty ruthless. The greater strategy is I really don’t need to make money off of the TV. I need to cover my cost. And then I need to make money off those TVs.  it may be an aspirational goal to not have high margins on our TV business because I can make it up downstream. On the other hand, I’m actually aggregating that monetization across a large number of users, some of which opt out. It’s a blended revenue model where, in the end, Vizio succeeds, but you know, it’s not wholly dependent on things like data collection.”

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“What Quibi trying to do is get to the next generation of film narrative. The first generation was movies, and they were principally two-hour stories that were designed to be watched in a single sitting in a movie theater [ED: After formats like the nickelodeon]. The next generation of film narrative was television, principally designed to be watched in one-hour chapters in front of a television set. I believe the third generation of film narrative will be a merging of those two ideas, which is to tell two-hour stories in chapters that are seven to ten minutes in length. We are actually doing long-form in bite-size.”
~ Jeffrey Katzenberg

“The important thing is: what makes the audience interested in it? Of course, I don’t take on any roles that don’t interest me, or where I can’t find anything for myself in it. But I don’t like talking about that. If you go into a restaurant and you have been served an exquisite meal, you don’t need to know how the chef felt, or when he chose the vegetables on the market. I always feel a little like I would pull the rug out from under myself if I were to I speak about the background of my work. My explanations would come into conflict with the reason a movie is made in the first place — for the experience of the audience — and that, I would not want.
~  Christoph Waltz