MCN Columnists
Leonard Klady

By Leonard Klady Klady@moviecitynews.com

The Weekend Report

Avengers: Infinity War won its third weekend with an estimated $63.2 million. The back-to-school hijinx of Life of the Party was in second spot with $18.3 million followed by the ferocious matriarch of Breaking In with $16.5 million.

A flood of Indian films arrived for their holidays with top response for the Telugu Mahanati and the Hindi Raazi that bowed respectively to $1 million and $817,000. The Brazilian political drama Nothing to Lose (Nada a Perder) about a real-life political prisoner arrived with a potent $622,000 from 70 screens. It’s grossed more than $34 million since its release last month at home.

Exclusive starters included Brit dramatic thriller Beast with $52,500 at four sites and an adaptation of The Seagull with $77,900 at six venues.

Revenues for the frame pushed past $140 million and slid back 18% from the prior weekend. It was a slight 1% improvement from 2018 when the second weekend of Guardians of the Galaxy 2 led with $65.3 million and newcomers Snatched and King Arthur followed with $19.5 million and 15.4 million.

New releases brought a distaff crowd with Life of the Party providing the more lighthearted perspective with a divorced mom deciding to go back to college. Tracking had suggested a debut in the $18 million to $20 million range. Exit polling identified the crowd as 70% female with 80% aged 25-years and older.

The story of a mother protecting her children against bad guys feels like an evolving subgenre and Breaking In was expected to open a modicum better than Sunday estimates. It’s a female tilt was 65% but it played younger with 53% of the audience 30 and older. It’s worth noting that most studios employ one company to do exit surveys and it targets 19 U.S. cities, 20 locations and 1,000 respondents. There’s a strong likelihood that results will sometimes be outside what is considered an acceptable margin of error.

Following up on last weekend debut of Overboard (which held well domestically), the film had a potent debut in Mexico of roughly $10 million. It was a record start for its star Eugenio Derbez and the year’s second strongest debut (behind Infinity War).

Weekend (estimates) May 11 – 13, 2018
Title Distributor Gross (average) % chng Thrs Cume
Avengers: Infinity War BV 63.2 (14,130) -45% 4474 549
Life of the Party WB 18.3 (5,020) NEW 3656 18.3
Breaking In Uni 16.5 (6,490) NEW 2537 16.5
Overboard Lionsgate 10.1 (5,020) -31% 2006 29.6
A Quiet Place Par 6.3 (1,310) -18% 3144 170
I Feel Pretty STX/eOne 3.6 (1,270) -28% 2858 43.8
Rampage WB 3.4 (1,320) -28% 2548 89.7
Tully Focus 2.2 (1,630) -33% 1356 7
Black Panther BV 1.9 (1,400) -41% 1370 696
Blockers Uni 1.1 (1,010) -35% 1111 58.1
RBG Magnolia 1.1 (6,060) 89% 180 1.9
Super Troopers 2 Fox Searchlight 1.1 (780) -43% 1379 27.5
Isle of Dogs Fox Searchlight 1.0 (980) 26% 1046 29.9
Mahanati Nirvana 1.0 (6,180) NEW 165 1.7
Ready Player One WB .92 (1,150) -30% 804 135
Truth or Dare Uni .89 (700) -52% 1269 39.7
A Wrinkle in Time BV .84 (420) 104% 1984 96.5
Raazi Zee Studios .82 (6,280) NEW 130 0.82
Nothing to Lose (Nada a Perder) Swen .62 (8,880) NEW 70 0.62
Bad Samaritan Electric .51 (330) -71% 1546 3
Disobedience Bleecker Street .44 (4,410) 44% 100 1.2
Sherlock Gnomes Par .39 (650) -1% 608 41.7
I Can Only Imagine Roadside/Lionsgate .33 (760) -24% 429 82.4
102 Not Out Sony .26 (2,560) -46% 102 0.95
Chappaquiddick Entertainment/D Films .24 (750) -33% 317 17
The Rider Sony Classics .22 (2,560) 64% 85 0.85
Weekend Total ($500,000+ Films) $135.40
% Change (Last Year) 1%
% Change (Last Week) -18%
Also debuting/expanding
The Death of Stalin IFC/Elevation .12 (860) -32% 139 8.3
Let the Sunshine In IFC .10 (3,060) 62% 34 0.25
Irumbu Thirai Lyca 94,200 (2,140) 44 0.09
You Were Never Really Here Amazon 91,600 (900) -46% 102 2.4
Indian Horse Elevation 81,300 (1,060) 1% 77 1.3
The Seagull Sony Classics 77,900 (12,980) 6 0.08
La Ch’tite famille A-Z Films 73,800 (1,610) -27% 46 0.22
Lu Over the Wall Gkids 64,100 (660) 97 0.06
Beast Roadside Attractions 52,500 (13,120) 4 0.05
Revenge Neon 44,300 (1,230) 36 0.04
The Leisure Seeker Sony Classics/eOne 35,700 (530) -26% 67 3.1
Mehabooba Blue Sky 33,400 (330) 101 0.03
Measure of a Man Great Point 26,200 ((790) 33 0.03
Boom for Real Magnolia 15,500 (15,500) 1 0.02
Champion Well Go 14,600 (7,300) 2 0.01
I Am Your Mom Media Asia 12,100 (1,210) 10 0.01
Always at the Carlyle Good Deed 8,900 (8,900) 1 0.01
Filmworker Kino 8,300 (8,300) 1 0.01
Knock TVA 7,500 (1,070) 7 0.01
Domestic Market Share (January 2 – May 10, 2018)
Distributor (releases) Box Office (millions) Market Share
Buena Vista (6) 1405.5 33.90%
Warner Bros. (15) 478.6 11.60%
Sony (10) 391.1 9.40%
20th Century Fox (8) 375.9 9.10%
Universal (8) 355.9 8.60%
Paramount (5) 245.3 5.90%
Fox Searchlight (4) 132.4 3.20%
Lionsgate (9) 126.6 3.10%
STX (5) 102.6 2.50%
Roadside Attractions (4) 96.9 2.30%
Focus (5) 68.3 1.60%
Entertainment (3) 51.1 1.20%
MGM (2) 37.1 0.90%
Neon (3) 25.7 0.60%
CBS (1) 23.5 0.55%
Aviron (1) 22.9 0.55%
Other * (163) 205.6 5.00%
4145 100%
* none greater than 0.5%
Top Global Grossers (January 2 – May 10, 2018)
Title Distributor Box Office
Black Panther BV 1,340,597,896
Avenger Infinity War BV 1,260,615,386
Jumanji: Welcome to the Jungle * Sony 616,499,670
Operation Red Sea Bona; Well Go 584,005,699
Ready Player One WB 567,538,436
Detective Chinatown 2 Wanda; WB 542,745,147
Rampage WB 383,752,023
Fifty Shades Freed Uni 370,585,347
Monster Hunt 2 Edko; Lionsgate 361,925,606
The Greatest Showman * Fox 341,810,919
Peter Rabbit Sony 328,358,269
Pacific Rim Uprising Uni; Legendary 289,906,307
Star Wars: The Last Jedi * BV 278,351,455
Maze Runner: The Death Cure Fox 285,881,603
Tomb Raider WB 271,892,835
Coco BV 271,528,360
Ex- File 3 * Huayi; China Lions 261,718,877
A Quiet Place Par 259,722,358
Us and Them Huaxia 191,026,800
The Shape of Water * Fox 177,809,110
The Post * Fox 175,971,607
Insidious: The Last Key Uni; Sony 167,419,287
Ferdinand * Fox 166,184,357
Red Sparrow Fox 147,539,834
Three Billboards Outside Ebbing, Missouri Fox 134,164,217
* does not include 2017 box office

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Leonard Klady's Friday Estimates
Friday Screens % Chg Cume
Crazy Rich Asians 7.2 3384 NEW 16
The Meg 5.8 4118 -64% 68.4
Mile 22 5.2 3520 NEW 5.2
Alpha 3.3 2719 NEW 3.3
Mission: Impossible - Fallout 3 3482 -44% 173.2
Christopher Robin 2.6 3602 -29% 60.6
BlacKKKlansman 2 1788 -45% 18
Slender Man 1.4 2358 -71% 17.2
Mamma Mia! Here We Go Again 1 2270 -41% 108.8
Hotel Transylvania 3: Summer Vacation 1 2187 -32% 151.2
Also Debuting
Geetha Govindam 0.27 181
Gold 0.13 194
Kolamavu Kokila 49,000 54
The Wife 32,900 4
Mr. & Mrs. 420 Returns 27,900 31
Satyameva Jayate 27,000 43
Les As de la jungle 21,800 37
We the Animals 20,300 3
Europe Raiders 19,800 37
Juliet, Naked 19,400 4
Blaze 8,900 2
Down a Dark Hall 3,450 14
Memoir of War 3,200 2
Puppet Master: The Littlest Reich 2,700 16
Minding the Gap 2,600 4
A Whale of a Tale 1,900 1
3-Day Estimates Weekend % Chg Cume
No Good Dead 24.4 (11,230) NEW 24.4
Dolphin Tale 2 16.6 (4,540) NEW 16.6
Guardians of the Galaxy 7.9 (2,550) -23% 305.8
Teenage Mutant Ninja Turtles 4.8 (1,630) -26% 181.1
The Drop 4.4 (5,480) NEW 4.4
Let's Be Cops 4.3 (1,570) -22% 73
If I Stay 4.0 (1,320) -28% 44.9
The November Man 2.8 (1,030) -36% 22.5
The Giver 2.5 (1,120) -26% 41.2
The Hundred-Foot Journey 2.5 (1,270) -21% 49.4