MCN Columnists
Leonard Klady

By Leonard Klady Klady@moviecitynews.com

The Weekend Report

Avengers: Infinity War led weekend viewing with an estimated $113.2 million. Three new national releases did little to erode the Marvel juggernaut. Overboard – a remake of the 1987 comedy pairing real-life couple Goldie Hawn and Kurt Russell – was second with $14.3 million. Further down the line, the Diablo Cody-Charlize Theron-Jason Reitman reteam Tully struggled to $3.2 million and Bad Samaritan collapsed with $1.6 million.

Indian imports included Hindi comedy 102 Not Out, with two beloved veteran Bollystars, bowing with $454,000 and Telugu Naa Peru Surya comparably strong with a $743,000 tallty. In Québec, French comedy hit La Ch’tite famille bowed with an OK $125,000.

A big surprise was the stamina of 85-year-old associate Supreme Court Justice Ruth Bader Ginsburg, whose profile RBG debuted to $527,000 from 34 chambers.

Revenues for the frame exceeded $165 million and took a 47% slide from last weekend. It was also 15% diminished from 2017 when the debut of Guardians of the Galaxy 2 dominated the marketplace with a $146.5 million launch.

Slightly twisting the original, Overboard targeted the Latin market with the casting of Mexican superstar Eugenio Derbez, from the reigning Mexican box office champ in the U.S.  Instructions Not Included. It over-indexed with Latinx, who comprised roughly 42% of the opening weekend crowd. It also jumped out a week ahead of its debut South of the border with high end expectations of $13 million domestically. Exit polls identified the audience as 61% female with a surprisingly high 83% aged 25-years and older.

Tully promoted itself as a continuation of the collaboration between director Jason Reitman and scripter Diablo Cody (Juno, Young Adult) with an emphasis of humor rather than substance. Critics appreciated the ambition of the piece, which did not overcome tracking that suggested a modest start of $3-$4 million. Its audience was 60% female with 67% of viewers 30 and older.

Weekend (estimates) May 4 – 6, 2018
Title Distributor Gross (avg) % chng Thtrs Cume
Avengers: Infinity War BV 113.2 (25,310) -56% 4474 451.6
Overboard Lionsgate 14.3 (8,830) NEW 1623 14.3
A Quiet Place Par 7.5 (2,210) -32% 3413 159.8
I Feel Pretty STX/eOne 4.9 (1,510) -40% 3232 37.8
Rampage WB 4.5 (1,440) -37% 3151 84.7
Black Panther BV 3.2 (1,930) -33% 1641 693.2
Tully Focus 3.2 (2,340) NEW 1353 3.2
Truth or Dare Uni 1.9 (980) -43% 1904 38.2
Super Troopers 2 Fox Searchlight 1.8 (850) -52% 2118 25.4
Blockers Uni 1.7 (1,010) -43% 1672 56.2
Bad Samaritan Electric 1.6 (790) NEW 2007 1.6
Ready Player One WB 1.3 (920) -50% 1405 133
Isle of Dogs Fox Searchlight .78 (1,110) -45% 702 28.4
Traffik Lionsgate .75 (1,010) -55% 747 8.2
Naa Peru Surya Great India .74 (3,660) NEW 203 0.74
RBG Magnolia .53 (15,500) NEW 34 0.53
102 Not Out Sony .45 (4,450) NEW 102 0.45
I Can Only Imagine Roadside/Lionsgate .40 (610) -48% 660 81.9
A Wrinkle in Time BV .39 (1,310) -61% 294 95.5
Acrimony Lionsgate .38 (960) -40% 398 42.9
Sherlock Gnomes Par .35 (550) -48% 636 41.2
Chappaquiddick Entertainment/D Films .33 (640) -53% 516 16.5
Disobedience Bleecker Street .30 (9,810) 28% 31 0.63
The Death of Stalin IFC/Elevation .18 (890) -21% 200 8.1
Weekend Total ($500,000+ Films) $161.90
% Change (Last Year) -15%
% Change (Last Week) -47%
Also debuting/expanding
Daana Paani Rising Sun .16 (4,180) 38 0.16
You Were Never Really Here Amazon .15 (890) -56% 172 2.1
The Rider Sony Classics .14 (2,900) -22% 47 0.56
La Ch’tite famille A-Z Films .12 (2,840) 44 0.12
Lean on Pete A24 .12 (620) -52% 187 0.9
La Bolduc Seville .10 (1,350) -40% 73 2.1
Indian Horse Elevation 93,700 (1,020) -23% 92 1.2
A or B CMC 70,150 (2,190) 32 0.07
The Leisure Seeker Sony Classics/eOne 48,700 (640) -53% 76 3
Selfie from Hell Industry 16,400 (780) 21 0.02
The Guardians Music Box 7,100 (7,100) 1 0.01
Ray Meets Helen Moonstone 5,300 (480) 11 0.01
Domestic Market Share (January 2 – May 3, 2018)
Distributor (releases) Box Office (millions) Market Share
Buena Vista (6) 1252.8 32.00%
Warner Bros. (15) 469.9 12.00%
Sony (9) 389.9 9.90%
20th Century Fox (8) 375.7 9.60%
Universal (8) 350.8 9.00%
Paramount (5) 233.9 6.00%
Fox Searchlight (4) 128.4 3.30%
Lionsgate (8) 105.5 2.70%
Roadside Attractions (4) 96.3 2.45%
STX (5) 96.2 2.45%
Focus (4) 63.5 1.60%
Entertainment (3) 50.5 1.30%
MGM (2) 37.1 0.95%
Neon (3) 25.7 0.65%
CBS (1) 23.5 0.60%
Aviron (1) 22.8 0.60%
Other * (154) 195.5 5.00%
3918 100%
* none greater than 0.5%
Top Domestic Grossers (January 2 – May 3, 2018)
Title Distributor Box Office
Black Panther BV 689,980,615
Avenger Infinity War BV 338,332,540
Jumanji: Welcome to the Jungle * Sony 219,060,855
A Quiet Place Par 152,294,386
Ready Player One WB 131,744,504
The Greatest Showman * Fox 119,297,981
Peter Rabbit Sony 114,625,343
Fifty Shades Freed Uni 100,407,760
A Wrinkle in Time BV 95,085,581
Star Wars: The Last Jedi * BV 88,669,553
I Can Only Imagine Roadside/Search Engine 81,468,867
Rampage WB 80,173,100
The Post Fox 79,943,536
Game Night WB 68,477,777
Insidious: The Last Key Uni/Sony 67,583,071
Pacific Rim Uprising Uni 58,984,735
Maze Runner: The Death Cure Fox 58,032,443
Tomb Raider WB 56,935,511
Blockers Uni 54,471,500
The Shape of Water * Fox Searchlight 46,995,975
* does not include 2017 box office

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Leonard Klady's Friday Estimates
Friday Screens % Chg Cume
Mamma Mia! Here We Go Again 14.3 3317 NEW 14.3
The Equalizer 13.3 3388 NEW 13.3
Hotel Transylvania 3: Summer Vacation 6.7 4267 -54% 74.6
Ant-Man and the Wasp 4.4 3778 -47% 152.9
Skyscraper 3.1 3822 -66% 38.9
Incredibles 2 3.1 3164 -33% 548.9
Jurassic World: Fallen Kingdom 3 3381 -36% 375.9
The First Purge 1.5 2331 -51% 56.7
Unfriended: Dark Web 1.4 1546 NEW 1.4
Sorry to Bother You 0.8 1050 -47% 8.2
Also Debuting
Blindspotting 0.13 14
Dhadak 0.13 99
I Love You, Hater 37,100 35
McQueen 34,600 4
Teefa in Trouble 13,900 29
Maquia: When the Promised Flower Blooms 12,400 22
Lover 11,300 51
Running for Grace 11,100 4
Generation Wealth 10,300 4
Je vais mieux 7,200 7
Far From the Tree 6,850 1
The Third Murder 2,050 1
Damascus Cover 1,100 3
3-Day Estimates Weekend % Chg Cume
No Good Dead 24.4 (11,230) NEW 24.4
Dolphin Tale 2 16.6 (4,540) NEW 16.6
Guardians of the Galaxy 7.9 (2,550) -23% 305.8
Teenage Mutant Ninja Turtles 4.8 (1,630) -26% 181.1
The Drop 4.4 (5,480) NEW 4.4
Let's Be Cops 4.3 (1,570) -22% 73
If I Stay 4.0 (1,320) -28% 44.9
The November Man 2.8 (1,030) -36% 22.5
The Giver 2.5 (1,120) -26% 41.2
The Hundred-Foot Journey 2.5 (1,270) -21% 49.4