MCN Columnists
Leonard Klady

By Leonard Klady Klady@moviecitynews.com

The Weekend Report

The debut of Pacific Rim Uprising led weekend viewing with an estimated $28 million. The session was rife with new releases but short on commercial dynamism. Animated Sherlock Gnomes charted fourth with $10.6 million while faith-targeted Paul, the Apostle failed to catch the I Can Only Imagine wave with a $5 million launch. At the back of the pack were YA romance Midnight Sun, which grossed $4.1 million and the low-budget thriller Unsane with $3.7 million.

Exclusive premieres were dominated by the stop-motion Isle of Dogs, which grossed $1.6 million from 27 locations. A swath of new Indian titles saw Hindi Hichki and Punjabi Sajjan Singh Rangroot with respective openings of $321,000 and $332,000, Also good was Filipino romcom My Perfect You, with $189,000 from 48 venues.

Revenues for the frame nudged past $130 million and slipped back 2% from last weekend. Once again it was a steeper 35% decline from 2017 when the second weekend of Beauty and the Beast led with $90.4 million and the opening of Power Rangers followed with $40.3 million.

Pacific Rim opened in 2013 (directed by Guillermo del Toro) and squeezed past $100 million domestically but trebled that figure overseas. Industry tracking had the follow-up opening on the high end at $25 million and, again, it’s shaping up to be propelled by international. Pacific Rim Uprising opened day-and-date in 61 international markets to an estimated $122 million with China dominant with $65 million. Other leading territories included South Korea with $6.9 million, Russia $6.8 million and Mexico bowing with $4.9 million. Studio exit polling identified the North American audience as 62% male with 53% of viewers 25 and older.

Sherlock Gnomes got into the domestic marketplace ahead of Gnome Alone and while expectations were modest it failed to reach predictions of $14-$16 million. Adding to the disappointment was the lack of a significant family animated competitor. The film had debuted in a handful of foreign markets a week earlier (notably Russia) to an OK $2.1 million. The current weekend saw the addition of 14 overseas territories and a carbon copy $2.1 million result.

Paul, Apostle of Christ continued the waning popularity of religious-themed pictures aimed at heartland audiences (I Can Only Imagine being the exception). Its audience skewed 54% female with plus 25-year-olds accounting for 77% of the flock.

Based on a 2006 Japanese film, Midnight Sun marked the first release of Global Road, which acquired Open Road (and foreign sales agent IM Global) in 2017. Although it was tracking to do no more than $6 million it reached its target audience with polling reflecting ticket buyers as 80% female with 66% 25 and younger.

Weekend (estimates) March 23 – 25, 2018
Title Distributor Gross (avg) % chng Thtrs Cume
Pacific Rim Uprising Uni 28,0 (7,540) NEW 3708 28
Black Panther BV 16.9 (5,010) -37% 3370 631.1
I Can Only Imagine Roadside/Lionsgate 13.9 (6,180) -19% 2253 38.4
Sherlock Gnomes Par 10.6 (2,900) NEW 3662 10.6
Tomb Raider WB 10.3 (2,660) -57% 3854 41.6
A Wrinkle in Time BV 8.1 (2,360) -50% 3423 73.9
Love, Simon Fox 7.6 (3,140) -35% 2434 23.5
Paul, Apostle of Christ Sony 5.0 (3,410) NEW 1473 5
Game Night WB 4.2 (2,230) -26% 1866 60.8
Midnight Sun Global Road/eOne 4.1 (1,900) NEW 2173 4.1
Unsane Bleecker/Fox 3.7 (1,850) NEW 2023 3.7
Peter Rabbit Sony 2.5 (1,200) -52% 2071 106.8
Red Sparrow Fox 2,3 (1,520) -50% 1482 44.1
The Strangers: Prey at Night Aviron/Elevation 2.1 (1,390) -56% 1480 22.2
Isle of Dogs Fox Searchlight 1.6 (57,890) NEW 27 1.6
Death Wish MGM/eOne 1.2 (940) -64% 1304 32.6
The Death of Stalin IFC/Elevation 1.1 (7,730) 103% 141 2.1
Annihilation Par .88 (1,850) -49% 478 31.4
Jumanji: Welcome to the Jungle Sony .82 (800) -49% 1022 401.6
The Greatest Showman Fox .66 (1,380) -42% 478 170.9
7 Days in Entebbe Focus .64 (760) -60% 836 2.9
Sajjan Singh Rangroot Grand Showbiz .33 (6,750) NEW 49 0.33
Hichki Yash Raj .32 (4,400) NEW 73 0.32
The Leisure Seeker Sony Classics .31 (2,620) 116% 117 0.71
The Shape of Water Fox Searchlight .25 (1,070) -68% 236 63.3
Weekend Total ($500,000+ Films) $126.10
% Change (Last Year) -35%
% Change (Last Week) -2%
Also debuting/expanding
My Perfect You ABS .19 (3,940) 48 0.19
Flower Orchard .13 (2,250) 162% 57 0.19
Needhi Naadhi Oke Katha Wall Poster .12 (1,530) 76 0.15
A Fantastic Woman Sony Classics .10 (810) -50% 121 1.7
Rajaratham Jolly Hits 90,800 (780) 116 0.11
Manchi Lakshanalunna Abbayi Kalyan Ram 90,200 (900) 99 0.15
Foxtrot Sony Classics 72,700 (2,800) 46% 26 0.27
Call Me By Your Name Sony Classics 65,300 (1,070) -46% 61 17.9
Getting Grace Hannover House 39,100 (710) 56 0.04
Le Brio A-Z Films 38,000 (4,220) 9 0.04
Final Portrait Sony Classics 26,400 (8,800) 3 0.03
The Last Suit Outsider 25,300 (4,210) 6 0.03
Madame Blue Fox/PNW 23,700 (1,320) 18 0.02
Be With You Dreamwest 22,500 (11,250) 2 0.02
Ismael’s Ghost Magnolia 17,400 (8,700) 2 0.02
Bag of Marbles Gaumont 14,100 (3,520) 4 0.01
Back to Burgundy Music Box 11,600 (2,900) 4 0.01
I Kill Giants RLJ Entertainment 7,500 (620) 12 0.01
Domestic Market Share (January 2 – March 22, 2018)
Distributor (releases) Box Office (millions) Market Share
Buena Vista (5) 808.9 32.20%
Sony (8) 358.8 14.30%
20th Century Fox (7) 339.6 13.50%
Warner Bros. (12) 219.1 8.70%
Universal (6) 202.9 8.10%
Fox Searchlight (2) 75.8 3.00%
STX (4) 66.7 2.60%
Focus (4) 61.9 2.50%
Lionsgate (6) 55.3 2.20%
Roadside Attractions (3) 39.7 1.60%
Paramount (3) 38.4 1.50%
MGM (2) 34.8 1.40%
Entertainment (2) 34.3 1.40%
Neon (1) 25.1 1.00%
CBS (1) 23.2 0.90%
A24 (3) 18.9 0.70%
Other * (92) 111.6 4.40%
2515 100%
* none greater than 0.5%

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Leonard Klady's Friday Estimates
Friday Screens % Chg Cume
Title Gross Thtr % Chgn Cume
Venom 33 4250 NEW 33
A Star is Born 15.7 3686 NEW 15.7
Smallfoot 3.5 4131 -46% 31.3
Night School 3.5 3019 -63% 37.9
The House Wirh a Clock in its Walls 1.8 3463 -43% 49.5
A Simple Favor 1 2408 -50% 46.6
The Nun 0.75 2264 -52% 111.5
Hell Fest 0.6 2297 -70% 7.4
Crazy Rich Asians 0.6 1466 -51% 167.6
The Predator 0.25 1643 -77% 49.3
Also Debuting
The Hate U Give 0.17 36
Shine 85,600 609
Exes Baggage 75,900 62
NOTA 71,300 138
96 61,600 62
Andhadhun 55,000 54
Afsar 45,400 33
Project Gutenberg 36,000 17
Love Yatri 22,300 41
Hello, Mrs. Money 22,200 37
Studio 54 5,300 1
Loving Pablo 4,200 15
3-Day Estimates Weekend % Chg Cume
No Good Dead 24.4 (11,230) NEW 24.4
Dolphin Tale 2 16.6 (4,540) NEW 16.6
Guardians of the Galaxy 7.9 (2,550) -23% 305.8
Teenage Mutant Ninja Turtles 4.8 (1,630) -26% 181.1
The Drop 4.4 (5,480) NEW 4.4
Let's Be Cops 4.3 (1,570) -22% 73
If I Stay 4.0 (1,320) -28% 44.9
The November Man 2.8 (1,030) -36% 22.5
The Giver 2.5 (1,120) -26% 41.2
The Hundred-Foot Journey 2.5 (1,270) -21% 49.4