MCN Columnists
Leonard Klady

By Leonard Klady Klady@moviecitynews.com

The Weekend Report

Twas Beauty killed the Beast to an estimated record-breaking debut of $171.7 million. The frame’s other new wide release, the James Gunn-penned eerie thriller The Belko Experiment was a slim counterprogrammer with a $4 million launch.

Exclusive newcomers included Terrence Malick’s allegorical musical romantic triangle Song to Song with $51,700 from four bookings and the long-gestating sequel T2: Trainspotting that bowed domestically on five screens to $177,000 following two months of overseas exposure that’s injected $34 million.

In international day-and-dates, India took a breather with Malayalam Angamaly Diaries providing a faint pulse of $25,100 from 16 engagements. In Canada, home-grown Punjabi romcom Jindua was off to a solid start of $138,000, while the hockey sequel Goon: Last of the Enforcers followed up followed up on the 2011 hit with an OK slap shot of $521,000.

Revenues for the session climbed close to $260 million and a sharp 58% improvement from last weekend. It was 94% greater than 2015 when the third weekend of Zootopia retained top spot with $37.2 million and new entries Divergent: Allegiant and Miracles from Heaven followed with $29 million and $14.8 million.

The only question surrounding the debut of Beauty and the Beast was: HOW big? The studio initially low-balled it with a $120 million figure that expanded to a still-conservative $145 million prior to opening day. Pundits were more bullish with estimates ranging from $150-$160 million that were shy of the mark but the pool of films of comparable commercial clout is unquestionably shallow.

Aside from setting a new March box office benchmark, the film’s significant records include the all-time biggest opening for a PG-rated movie and the studio’s biggest debut for an essentially live-action movie. It also ranks number seven among all-time domestic film debuts.

B & B’s domestic audience skewed 60% female with 59% of the audience aged 25 and older. Roughly half of viewers identified as families, When queried about the studio’s efforts to sell the movie as a family outing, its distribution president said that “the idea was to take a family animated title and broaden its appeal to a wider audience as we did with Maleficent and The Jungle Book.” The result that the 17-34 corridor accounted for 38% indicates success in that effort , although plus 50s only provided 10% of the audience.

Internationally, Beauty and the Beast opened to an estimated $180 million. Its top-grossing market was China with $45 million, followed by the UK at $23 million, South Korea grossing $12 million and Mexico $11.6 million. Major territories France and Australia open next week and Japan in April.

Weekend (estimates) March 17 – 19, 2017
Title Distributor Gross (avg) % chng Thtrs Cume
Beauty and the Beast BV 171.7 (40,780) NEW 4210 171.7
Kong: Skull Island WB 27.8 (7,240) -54% 3846 109.1
Logan Fox 17.7 (4,800) -54% 3687 184.2
Get Out Uni 13.2 (4,440) -36% 2979 133.1
The Shack Lionsgate 6.1 (2,160) -39% 2825 42.6
The Lego Batman Movie WB 4.6 (1,690) -39% 2735 167.3
The Belko Experiment High Top 4.0 (3,010) NEW 1341 4
Hidden Figures Fox 1.5 (1,270) -46% 1162 165.5
John Wick: Chapter 2 Lionsgate 1.2 (1,120) -55% 1065 89.8
Before I Fall Open Road 1.0 (630) -67% 1551 11.2
Lion Weinstein Co .74 (1,190) -44% 621 50
La La Land Lionsgate .53 (900) -70% 585 149.8
Goon: Last of the Enforcers eOne .52 (2,130) NEW 244 0.52
Split Uni .51 (840) -59% 604 136.9
The Sense of an Ending CBS .51 (1,800) 1167% 282 52,600
Rogue One BV .50 (2,790) 103% 179 530.7
A Dog’s Purpose Uni .49 (820) -55% 594 62.9
Fifty Shades Darker Uni .46 (760) -72% 607 114
Fist Fight WB .44 (830) -66% 533 31.5
Badrinath Ki Dulhania Fox Intl .42 (2,680) -52% 156 1.6
Moana BV .35 (1,340) -18% 264 248.1
A Uniied Kingdom Fox Searchlight .32 (1,310) -40% 243 3.2
Ballerina Seville .32 (1,690) -36% 188 2.7
Sing Uni .31 (1,100) -30% 278 269.3
The Great Wall Uni .30 (680) -76% 439 44.8
Weekend Total ($500,000+ Films) $252.60
% Change (Last Year) 94%
% Change (Last Week) 58%
Also debuting/expanding
Moonlight A24/Elevation .25 (900) -72% 280 27.5
Rock Dog Lionsgate .24 (550) -76% 444 9.1
Kedi Oscilloscope .24 (2,100) -24% 115 1.4
The Last Word Bleecker Street .19 (2,010) 130% 94 0.34
T2: Trainspotting Sony .18 (29,550) 6 0.18
I Am Not Your Negro Magnolia .15 (1,620) -49% 95 6.4
Personal Shopper IFC .15 (4,200) 86% 35 0.26
Jindua Infantry .14 (3,380) 41 0.14
Table 19 Fox Searchlight .13 (630) -85% 202 3.5
The Salesman Cohen/Elevation .10 (1,410) -40% 72 2.2
Song to Song Broad Green 51,700 (12,920) 4 0.05
Raw Focus 41,400 (4,600) 67% 9 0.08
Land of Mine Sony Classics 40,500 (1,060) -27% 38 0.24
After the Storm Film Movement 25,800 (4,300) 6 0.03
Angamaly Diaries Friday 25,100 (1,570) 16 0.03
Bluebeard Well Go 18,200 (1,300) 14 0.02
Frantz Music Box 16,800 (8,400) 2 0.02
Le Jardinier Films d’aujourd’hui 10,700 (3,900) 3 0.01
La Mecanique de l’ombre TVA 10,200 (3,400) 3 0.01
Weirdos Films We Like 8,800 (2,200) 4 0.01
Tickling Giants Cinetec 7,300 (7,300) 1 0.01
Fittest on Earth: A Decade of Fitness Gravitas 6,300 (630) 10 0.01
Betting on Zero MUBI 4,400 (1,100) 4 0.01
Domestic Market Share (January 2 – March 16, 2017)
Distributor (releases) Box Office Market Share
Universal (8) 579.7 26.20%
20th Century Fox (10) 383.7 17.40%
Warner Bros. (9) 301.5 13.60%
Lionsgate (9) 255.6 11.60%
Buena Vista (4) 162.1 7.30%
Paramount (9) 153.5 6.90%
Sony (5) 96.3 4.40%
Weinstein Co. (3) 60.4 2.70%
Open Road (3) 32.1 1.50%
CBS (1) 31.3 1.40%
STX (3) 29 1.30%
A24 (2) 18.5 0.80%
Roadside Attractions (2) 17.4 0.80%
Fox Searchlight (3) 13.1 0.60%
Other * (76) 76.3 3.50%
2210.5 100%
* none greater than 0.4%

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Leonard Klady's Friday Estimates
Friday Screens % Chg Cume
Jumanji: Welcome to the Jungle 6.1 3849 -43% 262.2
The Post 5.9 2819 1083% 10.4
The Commuter 4.5 2892 NEW 4.5
Insidious: The Last Key 3.4 3150 -73% 39.6
Proud Mary 3.1 2125 NEW 3.1
The Greatest Showman 3.1 2938 -26% 85.8
Star Wars: The Last Jedi 2.7 3090 -59% 582.9
Paddington 2 2.4 3702 NEW 2.4
Pitch Perfect 3 1.4 2505 -57% 90.4
Darkest Hour 1.2 1693 -32% 32.4
Also Debuting
Thaanaa Serndha Kootam 91,650 89
Agnyaathavaasi - Prince in Exile 89,100 353
Condorito 52,600 153
Jai Simha 34,900 78
Ang Panday 27,600 43
Mukabaaz 13,300 17
Sketch 9,900 55
Ang Larawan 8,700 14
Parchi 6,350 35
The Insult 5,700 3
Acts of Violence 3,400 12
Lover for a Day 2,900 1
Saturday Church 2,300 2
3-Day Estimates Weekend % Chg Cume
No Good Dead 24.4 (11,230) NEW 24.4
Dolphin Tale 2 16.6 (4,540) NEW 16.6
Guardians of the Galaxy 7.9 (2,550) -23% 305.8
Teenage Mutant Ninja Turtles 4.8 (1,630) -26% 181.1
The Drop 4.4 (5,480) NEW 4.4
Let's Be Cops 4.3 (1,570) -22% 73
If I Stay 4.0 (1,320) -28% 44.9
The November Man 2.8 (1,030) -36% 22.5
The Giver 2.5 (1,120) -26% 41.2
The Hundred-Foot Journey 2.5 (1,270) -21% 49.4