MCN Columnists
Leonard Klady

By Leonard Klady Klady@moviecitynews.com

The Weekend Report


Weekend (estimates) April 26 – 28, 2013
   
Title Distributor Gross (average) % change * Theaters Cume
Pain & Gain Par

19.7 (6,010)

NEW

3277

20.2

Oblivion Uni

17.4 (4,590)

-53%

3792

64.7

42 WB

10.5 (3,090)

-41%

3405

68.9

The Big Wedding Lionsgate

7.5 (2,840)

NEW

2633

7.5

The Croods Fox

6.6 (2,000)

-29%

3283

163

G.I. Joe: Retaliation Par

3.6 (1,330)

-38%

2707

116.4

Scary Movie 5 Weinstein Co.

3.4 (1,240)

-45%

2733

27.4

Olympus Has Fallen FilmDistrict/VVS

2.8 (1,190)

-38%

2334

93.1

The Place Beyond the Pines Focus

2.7 (1,690)

-46%

1584

16.2

Jurassic Park 3D Uni

2.3 (1,230)

-44%

1848

42

Mud Roadside Attractions

2.0 (5,620)

NEW

363

2

Evil Dead Sony

1.9 (890)

-53%

2186

51.8

Oz The Great and Powerful BV

1.7 (1,060)

-43%

1610

226.2

The Company You Keep Sony Classics

1.2 (1,470)

200%

807

2.2

Temptation Lionsgate

1.1 (1,210)

-49%

942

50.7

Filly Brown Lionsgate

.50 (1,940)

-66%

259

2.3

Home Run IDP

.45 (1,220)

-71%

372

2.3

The Host Open Road/eOne

.36 (590)

-75%

611

25.8

Jack the Giant Slayer WB

.42 (1,150)

99%

365

63.7

Identity Thief Uni

.32 (760)

-34%

425

133.1

The Call Sony

.29 (570)

-67%

513

50.7

Disconnect LD Entertainment

.26 (2,320)

13%

111

0.77

Silver Linings Playbook Weinstein Co.

.19 (540)

-65%

361

131.4

The Sapphires Weinstein Co.

.18 (1,420)

-30%

126

1.4

Snitch Lionsgate

.18 (710)

121%

252

42.3

Weekend Total ($500,000+ Films)  

$84.90

% Change (Last Year)  

-20%

% Change (Last Week)  

-19%

Also debuting/expanding
Lucky Di Unlucky Story ID Media

.16 (6,330)

25

0.16

Renoir IDP/Metropole

.12 (1,980)

-17%

59

0.85

Arthur Newman Cinedigm

.11 (430)

250

0.11

The Colony Alliance

88,800 (2,020)

44

0.09

In the House Seville/Cohen

71,400 (2,980)

-27%

24

0.22

No Sony Classics

68,300 (920)

-42%

74

2.1

To the Wonder Magnolia

66,700 (1,170)

-38%

57

0.38

King’s Faith Faith Street

29,200 (4,870)

6

0.03

The Reluctant Fundamentalist IFC

27,300 (9,100)

3

0.03

Kon-Tiki Weinstein Co.

21,100 (10,550)

2

0.02

Shadow U Square

16,700 (320)

53

0.02

At Any Price Sony Classics

16,300 (4,070)

4

0.02

Graceland Drafthouse

13,400 (840)

16

0.01

Space Warriors Integrated

11,800 (270)

44

0.01

Midnight’s Children Paladin

9,700 (4,850)

2

0.01

Tai Chi Hero Well Go

9,500 (1,360)

7

0.01

An Oversimplification of Her Beauty Variance

9,200 (4,600)

2

0.01

Storm Surfers Vitagraph

6,600 (3,300)

2

0.01

The Numbers Station Image Ent.

4,400 (440)

10

0.01

Paradise: Love Strand

3,300 (1,650)

2

0.01

Bowling eOne

3,100 (1,030)

3

0.01

Love Sick Love Film Bridge

2,700 (270)

10

0.01

Domestic Market Share (Jan. 1 – April 25, 2013)
Distributor (releases) Box Office (millions) Market Share
Universal (7)

392.9

13.90%

20th Century Fox (7)

325.1

11.60%

Warner Bros. (11)

322.8

11.50%

Weinstein Co. (9)

312.9

11.10%

Buena Vista (6)

300.5

10.70%

Paramount (9)

237.5

8.40%

LionsGate (12)

234.4

8.30%

Sony (6)

206.3

7.30%

FilmDistrict (5)

112.2

4.00%

Relativity (3)

105.3

3.70%

Open Road (4)

92.4

3.30%

Focus (5)

45.1

1.60%

eOne/Alliance (10)

22.1

0.80%

CBS (1)

15.3

0.50%

Sony Classics (7)

14.4

0.50%

Other * (116)

80.3

2.80%

2819.5

100%

* none greater than 0.45%

Audiences were feeling the pain without any sense of gain as Pain & Gain managed to take the top spot in weekend charts with an estimated $19.7 million. The frame’s other new national release, The Big Wedding, underperformed as well with fourth place ranking of $7.5 million.

In the niches, Mud, a tale of a fugitive abetted by youngsters in the Arkansas backwoods, was off to a good start with a $2 million tally at 363 locations while Arthur Newman tanked with a gross of $107,000 at 250 venues. New films from India included a disastrous start for Telegu Shadow while the Punjabi Lucky Di Lucky Story was solid with $158,000 from 25 playdates. And in Canada, sci-fi yarn The Colony was nearly blah unpopulated a box office of $88,800 in 44 censuses.

New exclusives were also largely lackluster with the most encouraging debs including Norway’s Oscar short-listed Kon-Tiki weathering $21,100 from two screens and cross-cultural The Reluctant Fundamentalist invoking $27,300 at three locations.

Overall weekend revenues pushed close to $90 million for a 19% decline from seven days back. It was also 20% behind 2012 box office when the second weekend of Think Like a Man was out front with $17.6 million and incoming Pirates! Band of Misfits absconded with the bridesmaid slot with $11.1 million.

Tracking didn’t reflect well on Pain & Gain with pundits suggesting an opening between $22-25 million. Despite high-profile action talent, the based-on-a-true-tale of dumb criminals appeared to leave potential viewers cold. Those that did show up skewed slightly female at 51% with 62% aged 35 and upward according to studio exit polls.

Paramount—P&G’s distributor—could take solace in the overseas bow of Iron Man 3. Early estimates pegged the franchise’s 42-territory launch at $195 million, easily 2013’s most bountiful debut.

Apathy also greeted The Big Wedding with top end expectations of $10 million. The ensemble comedy had the aura of “I’ve seen it already and didn’t like the last one.” It had a decidedly female audience of 77% and also skewed older with 66% identified as older than 30.

On the holdover front, Oblivion had a not-unexpected 53% drop and, at least domestically, appears headed rapidly for its titled destination. The political thriller The Company You Keep broadened and based on response, reached a commercial plateau. About the only film working elsewhere in the niches was Disconnect, which is employing a very slow and limited expansion and maintaining steady business on positive word-of-mouth.

One Response to “The Weekend Report”

  1. sean says:

    “Paramount—P&G’s distributor—could take solace in the overseas bow of Iron Man 3. Early estimates pegged the franchise’s 42-territory launch at $195 million, easily 2013’s most bountiful debut.”

    Uhh… no they can’t. Disney bought back distribution rights to The Avengers and Iron Man 3 at least two years ago. They paid them 115 million. It was well publicized and, if I remember right, this site covered it. Paramount’s logo is on the poster for Iron Man 3 and that’s the totality of their involvement. Peace.

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Leonard Klady's Friday Estimates
Friday Screens % Chg Cume
The Equalizer 12.5 3236 NEW 12.5
The Maze Runner 5.2 3638 -54% 45.7
The Boxtrolls 4.9 3464 NEW 4.9
This is Where I Leave You 2.2 2868 -43% 17.7
No Good Deed 1.4 2130 -54% 43.4
A Walk Among the Tombstones 1.3 2714 -73% 17.9
Dolphin Tale 2 1.2 3376 -43% 30.1
Guardians of the Galaxy 1 2451 -27% 316.4
Let's Be Cops 0.45 1534 -43% 78.6
The Skeletom Twins 0.4 385 208% 1.5
Also Debuting
The Song 0.22 338
Mas Negro Que la Noche 0.17 178
Loukyam 45,000 57
Madras 30,200 35
Jimi: All is By My Side 30,050 34
Pride 28,300 12
The Two Faces of January 10,600 6
Field of Lost Shoes 10,100 26
Believe Me 8,600 14
A Matter of Faith 7,800 5
Days and Nights 4,100 1
Two Night Stand 3,200 5
Maria Leonora Teresa 2,500 3
Advanced Style 2,300 2
Print the Legend 1,400 2
The Little Bedroom 1,200 1
Hellaware 1,100 1
La Ritournelle 1,000 5
3-Day Estimates Weekend % Chg Cume
No Good Dead 24.4 (11,230) NEW 24.4
Dolphin Tale 2 16.6 (4,540) NEW 16.6
Guardians of the Galaxy 7.9 (2,550) -23% 305.8
Teenage Mutant Ninja Turtles 4.8 (1,630) -26% 181.1
The Drop 4.4 (5,480) NEW 4.4
Let's Be Cops 4.3 (1,570) -22% 73
If I Stay 4.0 (1,320) -28% 44.9
The November Man 2.8 (1,030) -36% 22.5
The Giver 2.5 (1,120) -26% 41.2
The Hundred-Foot Journey 2.5 (1,270) -21% 49.4