MCN Columnists
Leonard Klady

By Leonard Klady Klady@moviecitynews.com

The Weekend Report


Weekend (estimates) April 26 – 28, 2013
   
Title Distributor Gross (average) % change * Theaters Cume
Pain & Gain Par

19.7 (6,010)

NEW

3277

20.2

Oblivion Uni

17.4 (4,590)

-53%

3792

64.7

42 WB

10.5 (3,090)

-41%

3405

68.9

The Big Wedding Lionsgate

7.5 (2,840)

NEW

2633

7.5

The Croods Fox

6.6 (2,000)

-29%

3283

163

G.I. Joe: Retaliation Par

3.6 (1,330)

-38%

2707

116.4

Scary Movie 5 Weinstein Co.

3.4 (1,240)

-45%

2733

27.4

Olympus Has Fallen FilmDistrict/VVS

2.8 (1,190)

-38%

2334

93.1

The Place Beyond the Pines Focus

2.7 (1,690)

-46%

1584

16.2

Jurassic Park 3D Uni

2.3 (1,230)

-44%

1848

42

Mud Roadside Attractions

2.0 (5,620)

NEW

363

2

Evil Dead Sony

1.9 (890)

-53%

2186

51.8

Oz The Great and Powerful BV

1.7 (1,060)

-43%

1610

226.2

The Company You Keep Sony Classics

1.2 (1,470)

200%

807

2.2

Temptation Lionsgate

1.1 (1,210)

-49%

942

50.7

Filly Brown Lionsgate

.50 (1,940)

-66%

259

2.3

Home Run IDP

.45 (1,220)

-71%

372

2.3

The Host Open Road/eOne

.36 (590)

-75%

611

25.8

Jack the Giant Slayer WB

.42 (1,150)

99%

365

63.7

Identity Thief Uni

.32 (760)

-34%

425

133.1

The Call Sony

.29 (570)

-67%

513

50.7

Disconnect LD Entertainment

.26 (2,320)

13%

111

0.77

Silver Linings Playbook Weinstein Co.

.19 (540)

-65%

361

131.4

The Sapphires Weinstein Co.

.18 (1,420)

-30%

126

1.4

Snitch Lionsgate

.18 (710)

121%

252

42.3

Weekend Total ($500,000+ Films)  

$84.90

% Change (Last Year)  

-20%

% Change (Last Week)  

-19%

Also debuting/expanding
Lucky Di Unlucky Story ID Media

.16 (6,330)

25

0.16

Renoir IDP/Metropole

.12 (1,980)

-17%

59

0.85

Arthur Newman Cinedigm

.11 (430)

250

0.11

The Colony Alliance

88,800 (2,020)

44

0.09

In the House Seville/Cohen

71,400 (2,980)

-27%

24

0.22

No Sony Classics

68,300 (920)

-42%

74

2.1

To the Wonder Magnolia

66,700 (1,170)

-38%

57

0.38

King’s Faith Faith Street

29,200 (4,870)

6

0.03

The Reluctant Fundamentalist IFC

27,300 (9,100)

3

0.03

Kon-Tiki Weinstein Co.

21,100 (10,550)

2

0.02

Shadow U Square

16,700 (320)

53

0.02

At Any Price Sony Classics

16,300 (4,070)

4

0.02

Graceland Drafthouse

13,400 (840)

16

0.01

Space Warriors Integrated

11,800 (270)

44

0.01

Midnight’s Children Paladin

9,700 (4,850)

2

0.01

Tai Chi Hero Well Go

9,500 (1,360)

7

0.01

An Oversimplification of Her Beauty Variance

9,200 (4,600)

2

0.01

Storm Surfers Vitagraph

6,600 (3,300)

2

0.01

The Numbers Station Image Ent.

4,400 (440)

10

0.01

Paradise: Love Strand

3,300 (1,650)

2

0.01

Bowling eOne

3,100 (1,030)

3

0.01

Love Sick Love Film Bridge

2,700 (270)

10

0.01

Domestic Market Share (Jan. 1 – April 25, 2013)
Distributor (releases) Box Office (millions) Market Share
Universal (7)

392.9

13.90%

20th Century Fox (7)

325.1

11.60%

Warner Bros. (11)

322.8

11.50%

Weinstein Co. (9)

312.9

11.10%

Buena Vista (6)

300.5

10.70%

Paramount (9)

237.5

8.40%

LionsGate (12)

234.4

8.30%

Sony (6)

206.3

7.30%

FilmDistrict (5)

112.2

4.00%

Relativity (3)

105.3

3.70%

Open Road (4)

92.4

3.30%

Focus (5)

45.1

1.60%

eOne/Alliance (10)

22.1

0.80%

CBS (1)

15.3

0.50%

Sony Classics (7)

14.4

0.50%

Other * (116)

80.3

2.80%

2819.5

100%

* none greater than 0.45%

Audiences were feeling the pain without any sense of gain as Pain & Gain managed to take the top spot in weekend charts with an estimated $19.7 million. The frame’s other new national release, The Big Wedding, underperformed as well with fourth place ranking of $7.5 million.

In the niches, Mud, a tale of a fugitive abetted by youngsters in the Arkansas backwoods, was off to a good start with a $2 million tally at 363 locations while Arthur Newman tanked with a gross of $107,000 at 250 venues. New films from India included a disastrous start for Telegu Shadow while the Punjabi Lucky Di Lucky Story was solid with $158,000 from 25 playdates. And in Canada, sci-fi yarn The Colony was nearly blah unpopulated a box office of $88,800 in 44 censuses.

New exclusives were also largely lackluster with the most encouraging debs including Norway’s Oscar short-listed Kon-Tiki weathering $21,100 from two screens and cross-cultural The Reluctant Fundamentalist invoking $27,300 at three locations.

Overall weekend revenues pushed close to $90 million for a 19% decline from seven days back. It was also 20% behind 2012 box office when the second weekend of Think Like a Man was out front with $17.6 million and incoming Pirates! Band of Misfits absconded with the bridesmaid slot with $11.1 million.

Tracking didn’t reflect well on Pain & Gain with pundits suggesting an opening between $22-25 million. Despite high-profile action talent, the based-on-a-true-tale of dumb criminals appeared to leave potential viewers cold. Those that did show up skewed slightly female at 51% with 62% aged 35 and upward according to studio exit polls.

Paramount—P&G’s distributor—could take solace in the overseas bow of Iron Man 3. Early estimates pegged the franchise’s 42-territory launch at $195 million, easily 2013’s most bountiful debut.

Apathy also greeted The Big Wedding with top end expectations of $10 million. The ensemble comedy had the aura of “I’ve seen it already and didn’t like the last one.” It had a decidedly female audience of 77% and also skewed older with 66% identified as older than 30.

On the holdover front, Oblivion had a not-unexpected 53% drop and, at least domestically, appears headed rapidly for its titled destination. The political thriller The Company You Keep broadened and based on response, reached a commercial plateau. About the only film working elsewhere in the niches was Disconnect, which is employing a very slow and limited expansion and maintaining steady business on positive word-of-mouth.

One Response to “The Weekend Report”

  1. sean says:

    “Paramount—P&G’s distributor—could take solace in the overseas bow of Iron Man 3. Early estimates pegged the franchise’s 42-territory launch at $195 million, easily 2013’s most bountiful debut.”

    Uhh… no they can’t. Disney bought back distribution rights to The Avengers and Iron Man 3 at least two years ago. They paid them 115 million. It was well publicized and, if I remember right, this site covered it. Paramount’s logo is on the poster for Iron Man 3 and that’s the totality of their involvement. Peace.

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Heaven is for Real 7.8 2417 NEW 14.9
Transcendence 4.8 3455 NEW 4.8
A Haunted House 2 4 2310 NEW 4
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Divergent 2.2 2486 -1% 130.4
Draft Day 2.1 2781 -40% 15.8
Oculus 2 2648 -59% 18
Noah 2 2537 -20% 89.9
God's Not Dead 1.6 1758 3% 45.2
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Trailer Park Boys 3 0.45 144
2 States 0.36 136
Fading Gigolo 58,000 5
Make Your Move 30,100 142
That Demon Within 23,300 14
Tenali Raman 10,200 19
En Solitaire 9,900 14
Authors Anonymous 7,500 11
Lotoman 003 4,300 11
13 Sins 3,300 45
small time 2,300 11
Tasting Menu 1,900 5
Mi Verano con Amanda 3 1,700 10
Antboy 1,400 15
Manakamana 1,350 1
Une Autre vie 1,350 3
Fermieres 1,150 7
3-Day Estimates Weekend % Chg Cume
The Hunger Games 153.6 (37,130) NEW 153.6
21 Jump Street 20.4 (6,550) -44% 70.2
Dr. Seuss' The Lorax 13.0 (3,540) -43% 177.3
John Carter 5.0 (1,570) -63% 62.4
Act of Valor 2.0 (910) -46% 65.9
A Thousand Words 1.9 (1,050) -40% 14.9
Project X 1.9 (920) -53% 51.7
Safe House 1.4 (1,020) -50% 122.5
Journey 2: The Mysterious Island 1.3 (1,000) -44% 97.1
Casa de mi Padre 1.0 (2,170) -55% 3.9