By David Poland firstname.lastname@example.org
3-Day Weekend Estimates by Die Klady
I’m not sure if there is much more to say about Die Five. It won’t do as well as Identity Thief domestically… but it may well double the worldwide take. Boom goes the old bald guy.
Speaking of ID Thief… it has another full month before another major comedy shows up… which is a huge advantage for the film. It could actually end up around $140m domestic at this rate… maybe higher.
The bad news story of the weekend is a domestic gross on Beautiful Creatures that, when it maxes out, won’t come close to covering the ad buy. WB is batting .222 since the summer, though the success of Argo and The Hobbit (passing $300m this week) in many ways covers for the many small flops along that road. Without Argo, even Hobbit wouldn’t make this look okay. Personally, I am hoping for a great run from WB through July. Man of Steel scares me, but who knows? Maybe it will be great.
It looks like Sony Classics has once again found their Spanish-language market for the opening of No, the terrific Oscar-nominated film. Really go0d opening on 4 screens. And a nice number for The Gatekeepers – nominated for Doc – as well.
And it’s nice that there is a market for the awards-xnominated shorts out there. The number, on 305 screens, is not huge. But it’s not nothing… especially in light of online availability of many of the shorts. Looks like Shorts International will do a couple of million dollars by the time next weekend’s show starts. Well done.