By Ray Pride Pride@moviecitynews.com

Sundance World Premiere “UPSTREAM COLOR” Hits U.S. Theaters April 2013

ROR IMMEDIATE RELEASE

Filmmaker Shane Carruth Leads Creative Distribution Team

New York, January 15, 2013 – In a move reflective of the new creative distribution options available to artists, filmmaker Shane Carruth has confirmed that his company, erbp, will be distributing UPSTREAM COLOR theatrically in the U.S. The second film from the award-winning writer and director will open in New York at the IFC Center on April 5, before expanding in a platform release schedule in over 20 markets including Los Angeles, San Francisco, Seattle, Boston, Dallas, and Chicago. Digital distribution will follow in May with Cable VOD, iTunes, Amazon, YouTube, Hulu, Xbox, Sony Entertainment Network, VUDU and Netflix and DVD/Blu-ray–all in fluidity with the film’s theatrical expansion.

“As a filmmaker you try to make a compelling case for an audience to stick around minute by minute with what is on the screen,” said Carruth. “By also crafting the marketing we’re still doing that, still storytelling, but we’re trying to make a case for an audience to show up. Hopefully for viewers, framing the film this way and staying true to the film’s intent makes it a bit more of an intimate relationship.”

Shane’s creative team, which will be comprised of specific moving parts that equal a scalable distribution model, includes theatrical booker Michael Tuckman, publicists Susan Norget at Susan Norget Film Promotion and Alex Klenert at Prodigy PR, online strategist Roger Tinch, producer Casey Gooden, and the Sundance Institute’s #ArtistServices Project.

UPSTREAM COLOR debuts in U.S. Dramatic Competition Monday, January 21 before audiences at the 2013 Sundance Film Festival–a venue Carruth returns to years later after winning the 2004 Grand Jury Prize there for his first film PRIMER. The cult hit was recently re-released on the top digital retailers along with direct downloads from the film’s website. UPSTREAM COLOR will have its European Premiere at the Berlin International Film Festival in mid-February.

Last night UPSTREAM COLOR screened privately for an industry-only audience of theatre owners and programmers who attend the annual Art House Convergence in Utah, an event taking place days before the Sundance Film Festival begins.

The film, starring Amy Seimetz, is written and directed by Carruth, who also composed the original score, is the director of photography, and co-edited the film alongside fellow Sundance Film Festival 2013 alumni David Lowery. It was produced by Casey Gooden, Ben LeClair. and Meredith Burke.

Upstream Color Site /  Twitter @UpstreamColor / Facebook Dot Com Slash Upstream Color

# # #

Leave a Reply

Quote Unquotesee all »

“The city to me is the only possible vehicle we have to measure human achievement. We’re an urban species now. If you look at Karachi or Mexico City or Hong Kong or London or New York or Yonkers or Baltimore or any of these other places, the pastoral is now a part of human history. We’re either going to figure out how to live together in these increasingly crowded, increasingly multi-cultural population centers or we’re not. We’re either going to get great at this or we’re going to fail as a species.”
~ David Simon

“I wondered how different it would be to write a novel and it’s totally different. It’s very internal. The weird thing about it is that I found that novel-writing was much more like directing than it is like screenwriting. You’re casting it, you’re lighting it, you’re doing the costumes, you’re doing the locations, you’re doing it all yourself as a director would. In screenwriting, you don’t do that stuff. You don’t describe the face of the actor or the character when you’re writing a screenplay because Tom Cruise is going to do it and he doesn’t look like that, whereas in the novel to describe what he is is what he is. The actual act of writing, just like shooting on a set, is a slow slog. It’s going to work every day.”
~ David Cronenberg On Screenplay vs. Novel