By MCN Editor editor@moviecitynews.com

THE MUSIC BOX THEATRE TO “OUTGUESS EBERT”

FOR IMMEDIATE RELEASE:

Chicago, IL, 2/20/12 — Last Friday the Music Box Theatre, via its social networks, threw down the gauntlet and challenged Roger Ebert, one of the greatest living film critics, to a battle of Oscar guesses.  After a period of what we can only assume was deep and thoughtful consideration, Mr. Ebert publicly accepted our‘foolish’ challenge.

On February 8th, as part of his annual “Outguess Ebert” contest, Mr. Ebert announced his predictions for the 2012 Academy Awards, which take place this Sunday.  The Music Box (and its fans) believe we know better.

From Mr. Ebert’s website: “In self-defense, I will point out that the deadline for my predictions was Feb. 7, with the Oscars more than two weeks away, on Feb. 26. Predicting so far in advance is a handicap, and as a result, you have an excellent chance of outguessing me. Still, this annual contest is fun and provides me with an opportunity to show how badly I can do.”

The Music Box Theatre will solicit the opinions of their over 13,000 Facebook fans and nearly 8,000 Twitter Followers in six categories to help make predictions to outguess Ebert.

So, while the winners of Mr. Ebert’s challenge could win an all-expense paid free trip to L.A. for a film premiere, the gentleman’s bet between the Music Box Staff and Ebert is simple… if the Music Box Theatre wins, Mr. Ebert will offer up signed copies of his books to give away to Music Box patrons… but if we lose, and dark prevails, Mr. Ebert will get to pick a film of his choosing to screen publicly at the Music Box Theatre.

That’s right, if Roger wins, he gets the Music Box for a night.

Here’s how it will work: From Monday, February 20th through Friday, February 24th the Music Box will post a Facebook poll each day, asking the assistance of their fans in making a decision in five categories:  Foreign Language Film, Best Director, Best Actress, Best Actor, & Best Picture—at the end of the workday, the Music Box staff will make a prediction and award prizes to those who participated!

On Sunday night either the Music Box or Mr. Ebert will emerge victorious.  Tune in to the Music Box Theatre Facebook and Twitter feeds for all the fun!

https://www.facebook.com/musicboxchicago
http://twitter.com/musicboxtheatre

People are encouraged to sign up for the official “Outguess Ebert” contest here:

http://suntimes.upickem.net/upickem/contest/questions.asp?contestid=50026

# # #

Leave a Reply

Quote Unquotesee all »

“It’s a film festival’s job—and increasingly so—to create moments of recognition, of enjoyment, of shock, of learning. Not of consumerism. Not of implementing cultural policy. But moments without pretence, unclouded by vested interests, by intervention, by cynicism, by everyday business. Committed to nothing but the thing itself. Under obligation to nothing, to no one, not even to the filmmakers themselves. To basically seek access to a form that does not yet exist, a place no one has been to, a time that has not yet come. ’A form that thinks, and a thought that forms,’ as Jean-Luc Godard has it.”
~ Hans Hurch, late director of the Viennale

“There’s a mass belief that if you’re texting, you’re somehow not interrupting the conversation—you’re not being rude. It’s an illusion of multitasking. I started filmmaking when people didn’t expect to have a phone on set, when it would’ve been seen as unprofessional to pull out a phone. Phones have become a huge distraction, and people work much better without them. At first it causes difficulty, but it really allows them to concentrate on what they’re doing. Everybody understands. I’ve had a lot of crews thank me. With a set, we’re trying to create a bubble of alternate reality.”
~ Christopher Nolan