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By Ray Pride Pride@moviecitynews.com

That 9-Minute GIRL WITH THE DRAGON TATTOO Trailer


Glistening, gorgeous: the crystalline light in the nine-minute trailer for David Fincher‘s Girl With The Dragon Tattoo was the consistent aspect that kept me gawping after Wednesday night’s Chicago all-media of Straw Dogs. And Lisbeth Salander’s “FUCK YOU FUCKING FUCK” t-shirt, sported as soiled sleepwear is as immediately iconic as the stray cardboard carton with an IKEA logo. Whatever combination of digital formats Fincher and cinematographer Jeff Cronenweth are wielding, hurrah. Swedish eggshell-to-matte-gray light allows color and dimension to pop in almost every image in the product reel. (There’s a gray-black-orange-pale red sunset over a vista of Stockholm’s Soldermalm neighborhood like part of a slow dusk that would take hours to fall.) While it’s intended to introduce audiences who know neither Stieg Larsson‘s three books or the Swedish trilogy to the teeming dramatis personae, it’s comforting in a different way if you know the material: ah, this. Ah, that. (Unembarrassed grin in half-darkness.) A detail-fixated film director takes on a surly Aspergian protagonist with ample, similar skills? Ah, that. Here’s a streaming 7’26″ of Trent Reznor and Atticus Ross‘ score. Twitter account @mouthtapedshut solicited those with a free Thursday evening in seventeen cities to retweet for the chance to be invited to…most  likely a sneak of Straw Dogs brandishing the same nine minutes. [Images via the film's "viral" Tumblr MTS.]

2 Responses to “That 9-Minute GIRL WITH THE DRAGON TATTOO Trailer”

  1. M. A. Neofitou says:

    Is a nine minute trailer engaging or simply sloppy editing?

  2. Ray Pride says:

    It introduces the characters and gives a sense of the chilly style. Call it a “featurette,” like Hitchcock’s long promo for Psycho.

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“Fight Club was a movie where half the financing fell out before we started shooting. Bill Mechanic to his credit said: ‘I’m making this movie.’ Laura Ziskin, may she rest in peace, was there every step of the way saying: ‘Go, keep going, it’s great, we love the dailies, it’s amazing.’ When we cut the movie together and showed them the final thing is the first time everyone realized they were going to get fired. It’s a great cocktail story about doing this movie that’s so dark and twisted and then they see it and go, oh my god, what’s the poster here? How do we get people to see this? The marketing department shit all over the movie and said: ‘Men don’t want to see Brad Pitt with his shirt off and women don’t want to see him bloody so you’re fucked.’ So they devised a campaign for the film to sell it to people watching the World Wrestling Federation. I wanted to sell it as a satire. Madness. People go to the movies to see things they haven’t seen before. Call me a radical.”
~ David Fincher On Fight Club

“Being on sets and watching how shit went down, I watched a lot of directors get rope-a-doped. I could see that they wanted to execute something and the experts hired to support them said ‘We won’t have time for that.’ So I watched people I admired get spun and I vowed never to let that happen. I want to know what every motherfucker in the room does. I never wanted to be the person victimised by other people’s laziness.”
~ David Fincher on process