MCN Columnists
Leonard Klady

By Leonard Klady Klady@moviecitynews.com

Weekend Box Office Report — December 19

Da Doo Tron Tron

TRON: Legacy commanded the multiplex with an opening salvo estimated at $43.4 million. The movie stocking was stuffed with two other new releases plus a couple of platform films that went wide to significant response.

Yogi Bear filched $16.6 million to rank second in the marketplace while the star-laden romantic comedy How Do You Know struggled to position eight with $7.5 million.

The Fighter proved itself a contender with a $12.1 gross and Black Swan spread its wings with an impressive $7.9 million. Meanwhile there were two freshmen titles tossing their hat into the ring for award season. The starkly dramatic Rabbit Hole had an encouraging $51,700 from five venues while Casino Jack failed to beat bank with $32,100 at seven tables. In Quebec, local action comedy L’Appat had a soft debut of close to $170,000.

Overall weekend revenues saw a significant boost from the early December doldrums, but couldn’t quite overtake 2009 box office when Avatar arrived at the multiplex. Friday domestic box office inched past $10 billion (4 days faster than last year) and through the weekend it stands just 1% better than at this point last year.

The current session promised an even better result than transpired with new entries appealing to different demographics. Only TRON: Legacy conformed to tracking that predicted a result between $40 million and $45 million. The 28-year hiatus from the original has allowed the 1982 movie to accrue a cult status and brought out an avid young male audience. Stereoscopic engagements accounted for an unusually strong 80% plus, though their numbers accounted for 55% of its screen count. Its ultimate potency will be determined by building a wider audience.

The animated-live action Yogi Bear was expected to gross in the low $20 million but came up short several pic-a-nic baskets. It won’t expand beyond the family market and should limp through the holiday season. How Do You Know is already hobbled and while there were low expectations of $10 million to $12 million it failed to meet an already low bar.

The session generated roughly $135 million for a 47% bump from the prior weekend but dipped 4% from 2009. Last year’s Avatar bow of $77 million led the frame with The Princess and the Frog trailing behind with $12.2 million and Did You Hear About the Morgans? limping into theaters with $6.6 million.

Black Swan shows early signs of becoming the season’s adult hit. Though the film has divided critics and the public, it has generated fierce debate that’s translated into sales … an asset in short supply for the likes of such films as 127 Hours and Fair Game. The Fighter, while not a knockout, looks likely to get traction from awards season recognition in a race that seems — despite already announced critics awards and the Golden Globe announcement — a bit amorphous.

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Weekend Estimates – December 17-19, 2010

Title Distributor Gross (average) % change * Theaters Cume
Tron: Legacy BV 43.4 (12,580) NEW 3451 43.4
Yogi Bear WB 16.6 (4,710) NEW 3515 16.6
The Chronicles of Narnia: Voyage of the Dawn Treader Fox 12.5 (3,530) -48% 3555 42.9
The Fighter Par 12.1 (4,850) 2503 12.6
Tangled BV 8.7 (2,720) -39% 3201 127.9
The Tourist Sony 8.4 (3,040) -49% 2756 30.5
Black Swan Fox Searchlight 7.9 (8,260) 140% 959 15.3
How Do You Know Sony 7.5 (3,030) NEW 2483 7.5
Harry Potter & the Deathly Hallows, Part 1* WB 4.8 (1,690) -43% 2860 265.5
Unstoppable Fox 1.8 (980) -51% 1874 77.4
Burlesque Sony 1.3 (880) -58% 1510 35.4
Due Date WB 1.2 (1,060) -52% 1157 97.3
Love and Other Drugs Fox 1.1 (970) -64% 1093 30.2
The King’s Speech Weinstein Co. 1.1 (24,880) 81% 43 2.9
Megamind Par .69 (680) -73% 1025 141.6
127 Hours Fox Searchlight .51 (1,660) -49% 307 9.3
Faster CBS .41 (620) -76% 660 22.5
Red Summit .31 (710) -28% 439 88.4
The Social Network Sony .29 (1,270) 2% 228 91.9
Fair Game Summit .23 (860) -59% 268 8.7
Weekend Total ($500,000+ Films) $129.60
% Change (Last Year) -4%
% Change (Last Week) 47%
Also debuting/expanding
L’Appat Alliance .17 (2,350) 72 0.17
I Love You Phillip Morris Roadside .14 (2,830) -10% 49 0.51
The Tempest Miramax/Maple 52,400 (2,490) 22% 21 0.12
Rabbit Hole Lionsgate 51,700 (10,320) 5 0.05
Casino Jack IDP 32,100 (4,440) 7 0.03
La Rafle Seville 28,200 (2,170) 13 0.03

Domestic Market Share (Jan. 1 – Dec. 16, 2010)

Distributor (releases) Gross Market Share
Warner Bros. (29) 1837.8 18.40%
Paramount (19) 1622.6 16.20%
Fox (19) 1427.1 14.30%
Buena Vista (16) 1296.2 13.00%
Sony (25) 1221.2 12.20%
Universal (18) 798.5 8.00%
Summit (11) 521.7 5.20%
Lionsgate (15) 518.9 5.20%
Fox Searchlight (8) 96.1 1.00%
Overture (8) 87.3 0.90%
Focus (7) 75.2 0.70%
CBS (3) 72.1 0.70%
Weinstein Co. (9) 64.5 0.60%
Sony Classics (22) 59.4 0.60%
MGM (1) 50.4 0.50%
Other * (315) 251.4 2.50%
10000.4 100.00%
* none greater than .04%

Top Domestic Grossers * (Jan. 1 – Dec. 16, 2010)

Title Distributor Gross
Avatar * Fox 476,899,300
Toy Story 3 BV 415,071,937
Alice in Wonderland BV 334,191,110
Iron Man 2 Par 312,445,596
Twilight: Eclipse Summit 300,551,386
Inception WB 292,485,544
Harry Potter & the Deathly Hallows, Part 1 WB 260,701,257
Despicable Me Uni 250,322,315
Shrek Forever After Par 238,667,087
How to Train Your Dragon Par 218,685,707
The Karate Kid Sony 176,797,997
Clash of the Titans WB 163,214,888
Grown Ups Sony 162,171,789
Megamind Par 140,950,962
The Last Airbender Par 131,733,601
Shutter Island Par 128,051,522
The Other Guy Sony 119,534,389
Tangled BV 119,142,932
Salt Sony 118,485,665
Jackass 3D Par 116,857,736
* does not include 2009 box office

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Leonard Klady's Friday Estimates
Friday Screens % Chg Cume
Lucy 17 3173 NEW 17
Hercules 11 3595 NEW 11
Dawn of the Planet of the Apes 4.7 3668 -55% 160.4
The Purge: Anarchy 3.4 2856 -65% 44.8
Planes: Fire & Rescue 2.8 3839 -57% 28.6
Sex Tape 1.9 3062 -68% 22.8
And So It Goes 1.3 1762 NEW 1.3
Transformers: Age of Extinction 1.3 2476 -54% 233
Tammy 1.1 2562 -54% 75.8
22 Jump Street 0.8 1613 -46% 183.9
Also Debuting
A Most Wanted Man 0.71 361
The Fluffy Movie 0.51 432
Kick 0.37 179
Magic in the Moonlight 0.12 17
She's Dating the Gangster 70,000 46
Alludu Seenu 29,100 86
The Divine Move 13,000 11
Happy Christmas 4,150 4
A Master Builder 3,100 2
Thirumanam Ennum Nikkah 2,800 13
Eyjafjallajokull 1,800 4
Come Back to Me 1,500 8
A Letter to Momo 1,100 1
Very Good Girls 1,100 9
3-Day Estimates Weekend % Chg Cume
It was supposed to be a horse race (notwithstanding Belmont) but at the finish line the singular teen romance The Fault in Our Stars left the competition in the dust with an estimated $48.1 million debut. Conversely, the frame’s other major release Edge of Tomorrow proved disappointing in a distant second at $28.9 million.
Exclusive newcomers were strong, including a solo Manhattan campaign of $9,400 for Citizen Koch. Much-ballyhooed abortion-themed rom-com Obvious Child proved fertile with $84,100 at four dispensaries.
In the niches, Indian import Holiday partied fair at $373,000 while Pinoy romantic comedy Maybe This Time grossed an impressive return of $552,000 on a trifling 51 screens.
Revenues for the session exceeded $160 million and ebbed 3% from last weekend’s tally. It was 8% improved from 2013 when the debut of The Purge posted $34 million and holdovers of Fast & Furious 6 and Now You See Me duked it out for place position with respective box office of $19.6 million and $19 million.
Industry tracking pitted The Fault in Our Stars against Edge of Tomorrow with the former demonstrating a slight edge as it picked up momentum toward opening day. The adaptation of John Green’s YA novel of teens who strike sparks in a cancer support group had a prognosis of $35 million.
The tide truly turned when Fault generated $8.2 million and Edge took in $1.8 million from Thursday previews. Crystal ball-gazers upped the ante to $55 million but the picture took another surprise turn with an unexpected 31% drop from Friday to Saturday business. Strong WOM in exit polling bodes well to broaden the opening weekend crowd, a predictaly 82% of women and was 79% aged 25-years and younger.
Edge of Tomorrow appeared to suffer from the amusement park factor with the movie crowd opting to skip this particular fun ride. Tracking had pegged the pic to open at between $32 million and $34 million. Reviews were upbeat for the futuristic mayhem with a Groundhog Day twist that opened a week earlier in 27 international territories to $18.7 million.
Exit demos also indicated that the sci-fier wasn’t particularly stepping on Fault’s toes with a 61% male tilt and 73% of the audience aged 25-years and older. A studio spokesman expressed confidence for a strong second weekend hold but history and upcoming competition definitely have the picture bucking considerable odds. International prospects are already ahead of Edge of Darkness’s likely final domestic tally with a second weekend estimated at $82 million that included a $25 million bow in China, $16.6 million in South Korea and Russia with $8.6 million.
Open Road's Chef expanded effectively again, prepping $10 million domestically.
Weekend (estimates) June 6 - 8, 2014
Title
Distributor
Gross (average)
% change *
Theaters
Cume
The Fault in Our Stars
Fox
48.1 (15,160)
NEW
3173
48.1
Maleficent
BV
33.6 (8,520)
-52%
3948
127.5
Edge of Tomorrow
WB
28.9 (8,280)
NEW
3490
28.9
X-Men: Days of Future Past
Fox
14.9 (4,090)
-54%
3639
189
A Million Ways to Die in the West
Uni
7.2 (2,270)
-57%
3160
30.1
Godzilla
WB
6.0 (1.920)
-50%
3110
185.1
Neighbors
Uni
5.2 (1,940)
-36%
2674
137.8
Blended
WB
4.0 (1,370)
-51%
2928
36.5
Chef
Open Road
2.5 (1,940)
32%
1298
10.3
The Amazing Spider-Man 2
Sony
1.9 (1,290)
-46%
1481
196.3
Million Dollar Arm
BV
1.8 (1,120)
-49%
1643
31.4
Belle
Searchlight
.75 (1,580)
-40%
476
7.6
Rio 2
Fox
.72 (1,030)
-35%
702
125.6
Maybe This Time
ABS
.55 (10,820)
NEW
51
0.55
The Other Woman
Fox
.48 (980)
-65%
489
83.2
Captain America: The Winter Soldier
BV
.43 (1,360)
-31%
317
255.9
Holiday
Big Pictures
.37 (2,590)
NEW
144
0.37
Heaven is for Real
Sony
.37 (830)
-54%
446
88.8
Words and Pictures
Roadside Attractions
.29 (2,940)
269%
98
0.54
Grand Seduction
eOne
.28 (3,020)
-13%
97
0.82
The Lego Movie
WB
.26 (960)
-5%
274
255.8
The Grand Budapest Hotel
Fox Searchlight
.24 (1,280)
-37%
185
57.8
Ida
Music Box
.21 (2,540)
-10%
84
1.3
The Immigrant
Weinstein
.19 (1,320)
-39%
145
1.4
Divergent
Lionsgate
.19 (650)
-43%
298
149
Weekend Total ($500,000+ Films)
$156.60
% Change (Last Year)
8%
% Change (Last Week)
-3%
Also debuting/expanding
Fed Up
Weinstein Co.
83,600 (950)
-49%
88
1.2
Obvious Child
A24
84,100 (21,030)
4
0.08
Cold in July
IFC
68,900 (970)
-38%
71
0.25
Night Moves
Cinedgm
48,500 (1,520)
126%
32
30,800
Lunchbox
Sony Classics
50,700 (1,100)
-9%
46
4.1
Filmistaan
UTV
35,500 (1,480)
24
0.04
WolfCop
Echolands
34,900 (4,360)
8
0.03
Ping Pong Summer
Gravitas
26,400 (1,760)
15
0.03
Supermensch: The Legend of Shep Gordon
Weinstein Co.
23,200 (5,800)
4
0.02
Only Lovers Left Alive
Sony Classics
22,800 (760)
-53%
30
1.6
Tracks
Mongrel
13,800 (2,760)
5
0.01
Citizen Koch
Variance
9,400 (9,400)
1
0.01
Trust Me
Paladin
5,100 (565)
9
0.01
Burning Blue
Film Arcade
4,600 (380)
12
0.01
The Case Against 8
Submarine
4,300 (1,430)
3
0.01
Test
Variance
2,400 (800)
3
0.01
Domestic Market Share (Jan. 1 - June 5, 2014)
Distributor
Box Office
Market Share
Warner Bros. (12)
728.5
16.80%
Buena Vista (11)
677.1
15.60%
20th Century Fox (11)
615.2
14.20%
Sony (11)
577.7
13.30%
Universal (10)
540.5
12.50%
Paramount (8)
322.2
7.40%
Lionsgate (13)
285.4
6.60%
Open Road (6)
95.1
2.20%
Fox Searchlight (5)
83.7
1.90%
Weinstein Co. (12)
76.5
1.80%
Relativity (5)
75.5
1.80%
FreeStyle (6)
68.9
1.60%
Focus (6)
39.2
0.90%
eOne/Seville (14)
35.3
0.80%
Other * (142)
107.9
2.60%
4328.7
100.00%
* none greater than 0.4%
Top Domestic Grossers (Jan. 1 - June 5, 2014) *
Title
Distributor
Box Office
The Lego Movie
WB
255,590,340
Captain America: The Winter Soldier
BV
255,447,104
The Amazing Spider-Man 2
Sony
194,388,396
Godzilla
WB
179,093,006
X-Men: Days of Future Past
Fox
174,401,266
Divergent
Lionsgate
148,811,524
Frozen *
BV
137,534,677
Ride Along
Uni
134,965,071
Neighbors
Uni
132,600,495
Lone Survivor
Uni/eOne
125,026,404
Rio 2
Fox
124,909,565
Mr. Peabody & Sherman
Fox
110,162,081
300: Rise of an Empire
WB
106,601,189
Noah
Par
100,950,258
Maleficent
BV
93,846,968
Non-Stop
Uni
91,869,306
Heaven is for Real
Sony
88,412,645
American Hustle *
Sony/eOne
82,661,672
The Other Woman
Fox
81,725,819
The Monuments Men
Sony
78,132,865
* does not include 2013 Box Office