By David Poland firstname.lastname@example.org
The One Where Mickey Eats The Hulk
Disney’s acquisition of Marvel is cheaper than its acquisition of Pixar. But it is also a much more dangerous play.
Unlike the Pixar deal, which included the talent (Lasseter) to revive a somewhat moribund in-house animation business as well a very strong, if very annually limited production partner, Marvel is a straight character play with some real question marks about how its movie future will play out.
Iron Man is theirs, outright. But Paramount will eat the distribution gravy off of the top. Spider-Man is, essentially, Sony