By David Poland email@example.com
MCN’s Len Klady estimates a $105.5 million 3-day weekend for Sith.
Fox offered up $108.5 million.
That would be the 3-day for Shrek 2 last year on the same date.
I have always said there is about a 10% lean available to studio numbers before they start having other studios talk about the lie, as, a) everyone does it, and b) the finals aren’t really final when they are marked final.
And so, the $3 million lean – which is about what the other studios quietly had as the difference between Fox’s official $50 million Thursday and their numbers – will not cause any stir at all.
Of course, the whole thing is academic and only an issue of what non-industry types will say on air and in papers tonight and tomorrow.
The number is almost $25 million ahead of any other 4-day opening. And this is where the changing face of the box office is a story. The opening is the opening. But how long before one of these openings leads to a $500 million gross, much less Titanic